The Typical Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

Lately reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.

Source: Review Trackers

77% Of Customers Would Submit A Review If They Were Asked

More than a 35% would submit a review to inform others about their consumer encounter and 24% would probably direct their review to the business itself.

Over a 26% would be willing to post a review to help other people with their decision making process.

Source: Podium

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

95% Of Disappointed Customers Will Go Back To A Business If A Company Takes Care Of Problems Quickly And Efficiently

Customers do not expect you to be perfect. When things go wrong, they do expect you to remedy things. If there's absolutely nothing else a company can do to deal with an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

89% Of Consumers Browse A Companies Replies To Reviews

Not only do many clients check out the review replies, 30% of them highly value them. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

61 Percent Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars

Generally two thirds of businesses have exceptional and good scores. Only 5% of companies have a rating below 3 stars.

Source: Brightlocal

15% Of Customers Do Not Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15% of potential customers will not even think about working with a company they can't discover viewpoints about.

Source: Statuslabs

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review stats reveal that 63% of client reviews go on without a response. That's regrettable, due to the fact that those businesses are losing customers that way.

Source: Review Trackers

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent

One negative review is enough for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a remarkably low number of businesses in fact make use of them.

Although we now understand why customer reviews are so powerful, the majority of businesses obviously do not.

Source: LsaInsider

Many Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've visited a supplier. Online review trends show people prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

91% Of Millennials Rely On Online Reviews As Much As Friends And Family

Online review stats place consumers' reviews as the most credible source of recommendations. Online reviews normally carry the same weight as recommendations from family and friends.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can likewise affect our purchasing decisions.

According to social reviews statistics, Facebook impacts the majority of users' purchase decisions.

If it has positive reviews, Facebook reviews stats expose that four out of 5 users are more likely to trust a local business.

Source: RevLocal

71% Of Millennials Browse Customer Reviews Of Professional Services

Majority of all people in need of an expert service rely on online reviews.

According to online reviews statistics, 59% utilized online reviews to select a legal representative or a medical professional.

Younger people (age 18-35) are much more inclined to work with an expert based upon online reviews. Just 19% of millennials will think about employing a lawyer without any.

Source: Thomson Reuters

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Use A Company

This stat is one of lots of that illustrate the value of online ratings. Now that news of consumer complete satisfaction travels this quick, keeping your clients happy is more important than ever.

57% of customers have actually searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

Moreover, 11% looked only for services with a perfect five star ranking.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Customers

24% of US shoppers consider reviews as 'very influential'.

To illustrate the importance of online reviews and rankings, did you understand that 81% of consumers will pay more for an item with reviews and those very same clients are also ready to accept slower shipping times for such products.

Source: Turntonetworks

90 Percent Of Individuals Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals state about impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

Consider asking your visitors to write one if you do not have reviews on your website.

Source: Martech Zone