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64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who check out customer reviews, agree that it increases their buying confidence.
Organizations utilize the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
American Buyers View "Product Performance" To Be The Most Useful Detail In Product Reviews
When people check out reviews, they focus on different aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of American consumers.
Source: Statista
Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can likewise affect our purchasing preferences.
According to social reviews data, Facebook impacts more than half of users' purchase choices.
Facebook reviews statistics reveal that four out of five users are more likely to trust a local business if it has favorable reviews.
Source: RevLocal
The Average Review Word Count Has Become 65% Much Shorter Since 2010
Now a days reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.
Source: Review Trackers
Software Reviews Influence Over 98 Percent Of All Buyers
18 percent of software application buyers consider reviews to be an essential factor in the purchase process. Software reviews have no impact whatsoever on only 2 percent of customers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
61 Percent Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars
Overall two-thirds of companies have outstanding and great scores. Only 5% of companies have a ranking listed below 3 stars.
Source: Brightlocal
If A Company Makes An Effort To Fix Issues Quickly And Efficiently, 95% Of Unsatisfied Customers Will Go Back To A Business
Consumers don't expect you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is nothing else a company can do to fix an issue, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
30% Of Customers Feel Comfortable With A Business Which Reacts To Online Reviews
Keeping in touch with your customers creates trust. Even something as simple as responding to their remarks and reviews can make them feel appreciated.
As you might expect, clients who feel this way are ready to invest more money with a company.
Source: Statuslabs
89% Of Clients Read A Businesses Feedback To Reviews
Not only do the majority of clients check out the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.
Source: Brightlocal
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a brand-new vehicle and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read online reviews.
With the help of other consumers, you quickly choose a model that works for you. That's how positive reviews transform consumers into consumers.
Source: Consumer Affairs
88% Of Executives Regard Reputation Risk As A Leading Business Issue
Reputation management statistics suggest a business's reputation does not impact just the customers. Potential employees likewise take a look at ratings and read reviews.
Source: Deloitte
Only 6 Percent Of Customers Do Not Trust Consumer Reviews At All
According to client review data, a massive 19 percent of consumers constantly rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
70 Percent Of Consumers Prefer To Find Out About A Business Via Short Articles And Reviews, Instead Of Ads
Advertisements are all well and good, however it's worth trying a different approach also. Reviews are by far the very best method to discover the truth about a product or service.
Source: Statuslabs
A One Star Increase In Ranking Can Lead To A 5% To 9% Increase In Business Revenue
Businesses that treat clients fairly usually succeed, review sites help make sure of that.
Source: Statuslabs
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the producer states. The reason, producers' descriptions are basically ads.
Source: Martech Zone
74% Of Local Companies Have At A Minimum, 1 Google Review
One review is far from adequate to enhance your site's SERP ranking.
Taking a look at online ratings statistics, we discovered that a company requires to have approximately 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses
Given that the vast bulk of consumers read reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal