73 Percent Of Consumers Think Customer Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear individuals aren't pleased with ratings alone.

Customer reviews make the statistics appear more genuine which is what the potential customers are trying to find. Almost a 3rd of consumers say composed reviews are the only function that makes them believe the websites' reviews are beneficial and pertinent.

Source: Fan and Fuel

49% Of Customers Consider The Number Of Online Reviews As An Essential Consideration Of Their Purchasing Decision

Customers value not only the quality or nature of the reviews, however they consider their quantity and recency too.

The share of clients, who take note of the number of reviews is presently at 46 percent.

Source: Brightlocal

72 Percent Of Consumers Won't Take Action Unless They Check Out Some Reviews

No matter how attractive your marketing is, you still need consumer reviews. There's no way around it. Customers are still going to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

If A Company Takes Care Of Issues Quickly And Effectively, 95% Of Unsatisfied Clients Will Return To A Business

Consumers don't anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there's absolutely nothing else a business can do to deal with a problem, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

71% Of Millennials Browse Customer Reviews Of Professional Services

More than half of all individuals in need of a professional service rely on online reviews.

According to online reviews data, 59% used online reviews to choose a medical professional or a legal representative.

Young people (age 18-35) are much more likely to employ a professional based on online reviews. Only 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

Positive Reviews Motivate 68 Percent Of Customers To Use A Local Business

Since the large bulk of consumers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

63.6 Percent Of Consumers Go To Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

These online review statistics reveal the general appeal of a website can just go so far when it comes to trust.

Source: Review Trackers

60% Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced substantially by blogs and reviews on social networks. With males being two times as likely to be affected than ladies.

Reviews and rating statistics show people value the viewpoint of peers more than any other content.

Source: Collective Bias

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the huge impact user scores have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Online Item Reviews About An Item Can Raise Its Conversion Rate By An Unprecedented 270 Percent

User review statistics reveal the purchase possibility for an item with 5 reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

61% Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Overall two-thirds of companies have excellent and good scores. Only 5% of companies have a ranking listed below 3 stars.

Source: Brightlocal

15% Of People Do Not Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15 percent of possible customers won't even consider doing business with a business they can't find viewpoints about.

Source: Statuslabs

83% Of All Young Clients Were Invited To Give A Review Recently

Of those invited, 80% of consumers did leave a review. Overall, companies have actually asked 66% of all clients to give a review on their business.

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US consumers consider reviews as 'incredibly influential'.

To illustrate the value of online reviews and scores, did you know that 81 percent of consumers will pay more for an item with reviews and those very same customers are also happy to accept slower shipping times for such products.

Source: Turntonetworks