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More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Customers Could Invest 31% More With A Business That Has Great Reviews
Take notice of this statistic. The better other users describe your service or product, the more money you can charge and consumer review stats show us exactly just how much more.
Source: Martech Zone
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of United States Clients
24% of US shoppers consider reviews as 'extremely influential'.
To show the value of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those exact same consumers are also happy to accept slower shipping times for such items.
Source: Turntonetworks
When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Influential Factor
Stats reveal that reviews were more successful than Television ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
53% Of Customers Anticipate Companies To Respond Within A Week To Negative Reviews
Online review statistics clarify that 63% of consumer reviews stay without a reply. That's too bad, due to the fact that those businesses are losing clients that way.
Source: Review Trackers
Majority Of Customers Won't Use A Service If It Has Less Than A 4 Star Ranking
This stat is among many that illustrate the importance of online rankings. Now that news of customer complete satisfaction travels this fast, keeping your consumers happy is more crucial than ever.
57% of consumers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.
Furthermore, 11 percent looked just for organizations with an ideal five star score.
Source: Brightlocal
Online Item Reviews About A Product Can Increase Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase probability for a product with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
A Lone Business Review Can Lift Its Conversions By 10%
Online review statistics show user-generated material can do wonders in terms of conversions.
A single review can have a substantial influence on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44 percent increase.
Source: RevLocal
77% Of Customers Don't Rely On Reviews That Are Older Than Three Months
Consumers don't care how good your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.
Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that companies need to be continuously asking for reviews.
Source: Statuslabs
60% Of Customers Seek Advice From Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With males being two times as likely to be affected than ladies.
Reviews and rating stats show individuals value the opinion of peers more than any other content.
Source: Collective Bias
86% Of Customers Would Think About Writing A Review For A Business
Your consumers are your most valuable resource, and it's not only because of the money they invest at your business. If you provide a great experience, they will be willing to share it.
Source: Brightlocal
15 Percent Of Customers Do Not Trust Businesses With No Online Reviews
No trust implies no interactions. 15% of potential clients won't even consider doing business with a business they can't discover opinions about.
Source: Statuslabs
US Shoppers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews
When people read reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of US customers.
Source: Statista
89% Of Customers Read A Companies Reactions To Reviews
Not only do a lot of shoppers check out the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.
Source: Brightlocal
Only 6 Percent Of Customers Don't Rely On Consumer Reviews At All
According to customer review data, a tremendous 19% of customers constantly trust online reviews and never a make a purchase without checking out reviews.
Source: Statista
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to buy a new car and there are numerous models which fit your criteria. How do you pick the best one for you? Well, you read reviews.
With the help of other consumers, you quickly decide on one that works for you. That's how favorable reviews transform customers into customers.
Source: Consumer Affairs