74% Of Regional Companies Have At A Minimum, 1 Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Taking a look at online scores statistics, we found out that a company needs to have a minimum of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Visitors Checking Out Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users

Mobile users choose to get things done quicker. Therefore, purchasing choices are made quickly.

Online reviews are certainly persuasive, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

82 Percent Of Consumers Go To Review Websites Because They Want To Buy An Item Or A Service And Want To Get The Facts About The Businesses Services And Products.

Users come since they have actually already formed a buying decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal

83 Percent Of Customers Don't Trust Advertising

The traditional channels to reach clients aren't as influential as they utilized to be. Many users who no longer trust ads pick to take notice of customers' recommendations online.

Source: Statuslabs

Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to purchase a new vehicle and there are several models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.

With the help of other people, you quickly pick a model that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

More Than Half Of People Aged 25-34 Published Reviews

According to Statista, the younger generations are reportedly the more opinionated ones.

Source: Statista

Customer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

89% Of Buyers Choose To Read Reviews Using Their Smartphones

Be it through an app or a mobile internet browser, people choose to read reviews on their smart phones.

Source: Statista

If A Company Makes An Effort To Solve Problems Quickly And Effectively, 95% Of Unhappy Consumers Will Return To A Business

Customers do not expect you to be perfect. When things go wrong, they do expect you to resolve things. If there is absolutely nothing else a company can do to resolve a concern, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

US Consumers Regard "Product Performance" To Be The Most Valuable Detail In Product Reviews

They focus on different aspects of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of US consumers.

Source: Statista

70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. Many people read many more reviews to get a clear view of how the business is actually doing. Do not depend upon that statistic alone.

Source: Brightlocal

63.6% Of Consumers Check Out Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

These online review statistics reveal the basic appeal of a website can just go so far when it pertains to trust.

Source: Review Trackers