90 Percent Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people state about impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new car and there are a number of models which fit your criteria. How do you pick the very best one for you? Well, you read online reviews.

With the help of other people, you manage to decide on a model that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

Younger people understand the value of being informed. User-generated material has an indisputable effect on consumers.

If businesses think of the power of consumer reviews over millennials, they will understand what they've been losing out on. Older people are different though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

83% Of Consumers Do Not Trust Advertising

The conventional channels to reach customers aren't as influential as they used to be. A lot of users who no longer trust ads pick to take note of customers' suggestions online.

Source: Statuslabs

74% Of Regional Companies Have At Least One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online scores data, we found out that a business requires to have an average of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review data, people devote more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

Just 6% Of Consumers Don't Trust Client Reviews At All

According to consumer review data, a massive 19% of consumers always trust online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

30% Of Clients Feel Positive About A Company Which Reacts To Online Reviews

Staying connected with your customers establishes trust. Even something like responding to their reviews and remarks can make them feel appreciated.

As you may anticipate, customers who feel this way are happy to spend more cash with a business.

Source: Statuslabs

89% Of Individuals Choose To Read Reviews Using Their Mobile Devices

Be it via an app or a mobile internet browser, people today prefer to read reviews on their smart phones.

Source: Statista

70% Of Consumers Prefer To Discover A Business By Means Of Articles And Reviews, Instead Of Ads

Ads are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the best method to find the truth about a product or service.

Source: Statuslabs

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. People expect to see some negative reviews.

Source: Capterra

Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise affect our purchasing preferences.

According to social reviews stats, Facebook impacts over half of users' purchase choices.

Facebook reviews statistics reveal that 4 out of 5 users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

77% Of Clients Would Likely Submit A Review If They Were Asked

More than a 35% would submit a review to notify others about their customer experience and 24% would undoubtedly direct their review to the company itself.

Over a 26% would be willing to submit a review to help other people with their choice making process.

Source: Podium

95% Of Disappointed Consumers Will Return To A Business If A Business Manages To Solve Issues Rapidly And Effectively

Customers do not expect you to be perfect. They do expect you to resolve things when they go wrong. If there's absolutely nothing else a company can do to solve a problem, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

63.6% Of Customers Go To Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

These online review stats reveal the basic appeal of a website can just go so far when it pertains to trust.

Source: Review Trackers

61% Of Local Businesses Have A Typical Rating Of 4 To 5 Stars

Typically 2 out of 3 businesses have excellent and outstanding scores. Just 5% of businesses have a score listed below three stars.

Source: Brightlocal