The Majority Of Popular Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. In some cases a lower rating in fact helps your overall rating.

According to client rating statistics, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

USA Buyers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews

When people read reviews, they concentrate on various elements of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US customers.

Source: Statista

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management statistics suggest a business's reputation does not impact simply the consumers. Potential employees likewise look at rankings and take a look at reviews.

Source: Deloitte

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

When Buying Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Influential Element

Data reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star score is the first thing consumers see. Still, users pay attention to other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States customers.

Source: Statista

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

At the present time reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet from twitter.

Source: Review Trackers

A One Star Boost In Rating Can Cause A 5% To 9% Boost In Business Profits

Businesses that treat customers well generally prosper, review sites help make certain of that.

Source: Statuslabs

98% Of Yelp's Site Visitors Bought From A Business They Found On The Site

Normally, 142 million customers visit Yelp each month. If you have not claimed your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

72 Percent Of Consumers Will Not Take Action Before They Read Some Reviews

Regardless of how eye-catching your marketing is, you still need customer reviews. There's no skirting around it. Consumers are still happy to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

Over Half Of Clients Aged 25-34 Published Reviews

According to Statista, the more youthful generations are clearly the more vocal ones.

Source: Statista

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions

Facebook is currently the most popular social network which can also influence our buying preferences.

According to social media reviews statistics, Facebook impacts the majority of users' purchase decisions.

If it has favorable reviews, Facebook reviews stats expose that 4 out of 5 users are likely to trust a local business.

Source: RevLocal

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Favorable Reviews Encourage 68% Of Customers To Choose Local Businesses

Because the vast bulk of customers read reviews, you'd want yours to be enticing to brand-new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Software Reviews Influence Over 98 Percent Of All Buyers

18 percent of software purchasers consider reviews to be an important factor in the purchase process. Software reviews have no effect whatsoever on just 2% of customers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra