Online Reviews Impact 67.7% Of Customer Buying Decisions

More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

89% Of Consumers Browse A Companies Feedback To Reviews

Not only do the majority of shoppers check out the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star rating is the first thing customers see. Still, users focus on other elements also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US customers.

Source: Statista

15% Of Customers Don't Trust Businesses Without Having Online Reviews

No trust means no interactions. 15% of prospective customers won't even consider doing business with a business they can't discover viewpoints about.

Source: Statuslabs

30% Of Clients Feel Positive About A Business Which Answers Online Reviews

Communicating with your consumers creates trust. Even something as basic as reacting to their remarks and reviews can make them feel appreciated.

As you may anticipate, clients who feel this way are happy to spend more cash with a company.

Source: Statuslabs

A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Profits

Businesses that treat clients well normally succeed, review sites help make certain of that.

Source: Statuslabs

86 Percent Of Customers Would Consider Writing A Review For A Business

Your customers are your most important resource, and it's not only because of the money they invest at your business. If you give them a good experience, they will be willing to share it.

Source: Brightlocal

91% Of Millennials Trust In Online Reviews As Much As Family And Friends

Online review statistics place customers' reviews as the most reliable source of suggestions. Online reviews usually carry the same weight as recommendations from friends and family.

Source: Brightlocal

Consumers Reading Reviews On A Mobile Phone Are 127% Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. For that reason, buying choices are made quickly.

Online reviews are obviously persuasive, yet marketers have not always come to appreciate the power of them.

Source: Martech Zone

70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business

Four reviews may be too few. Most people check out many more reviews to get an idea of how business is actually doing. Do not depend on that statistic alone.

Source: Brightlocal

90 Percent Of Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals state about first impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Think about asking your visitors to write one if you don't have reviews on your website.

Source: Martech Zone

74% Of Local Companies Have At Least One Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Looking at online scores statistics, we learnt that a company needs to have approximately 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals know the worth of being informed. User-generated material has an unassailable effect on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Data reveal that reviews were more helpful than Television advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

The Average Review Length Has Gotten 65% Shorter Since 2010

Now a days reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.

Source: Review Trackers

89% Of Consumers Choose To Read Reviews On Their Smart Devices

Be it via an app or a mobile internet browser, people young and old prefer to read reviews on their mobile phones.

Source: Statista

72% Of Customers Will Not Take Action Unless They Read Some Reviews

No matter how tempting your marketing is, you still require consumer reviews. There is no other way around it. Consumers are still ready to hear you out, however they trust other people more.

Source: My Testimonial Engine