64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out customer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star rating is the first thing customers see. Still, users focus on other factors also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA consumers.

Source: Statista

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of US Clients

24% of US consumers consider reviews as 'extremely influential'.

To show the importance of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those exact same customers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management stats indicate a company's reputation does not impact simply the clients. Prospective team members also take a look at ratings and take a look at reviews.

Source: Deloitte

89% Of Clients Prefer To Read Reviews Using Their Smartphones

Be it via an app or a mobile web browser, consumers prefer to read reviews on their mobile phones.

Source: Statista

Reviews Shared On Twitter Can Help Grow Sales By 6.46%

Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

83% Of All Young Shoppers Were Invited To Give A Review Recently

Of those invited, 80% of consumers did give a review. In general, companies have asked 66% of all consumers to leave a review on their business.

Source: Brightlocal

Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses really use them.

Although we now understand why customer reviews are so effective, a lot of businesses obviously do not.

Source: LsaInsider

United States Buyers View "Product Performance" To Be The Most Useful Detail In Product Reviews

When individuals read reviews, they concentrate on different aspects of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of American clients.

Source: Statista

Most Popular Products Have An Average Score Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. Sometimes a lower rating in fact helps your overall score.

According to consumer rating stats, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the massive effect user scores have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

73% Of Customers Believe Client Reviews Are More Crucial Than Star And Number Ratings

Online review statistics make it clear people aren't satisfied with scores alone.

Client reviews make the stats appear more authentic which is what the would-be customers are trying to find. Almost a 3rd of consumers state composed reviews are the only function that makes them believe the sites' reviews are appropriate and beneficial.

Source: Fan and Fuel

30% Of Customers Feel Positive About A Business Which Responds To Online Reviews

Keeping in touch with your customers develops trust. Even something like reacting to their remarks and reviews can make them feel appreciated.

As you may anticipate, customers who feel this way are going to invest more money with a company.

Source: Statuslabs

Google Represents 57.5 Percent Of All Reviews Worldwide

Google is in the lead here, followed by Facebook as a far-off second.

Here's the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

These days reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.

Source: Review Trackers