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Only 6% Of Consumers Do Not Trust Client Reviews At All
According to customer review stats, a massive 19% of consumers always trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Clients Reading Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. For that reason, buying choices are made quickly.
Online reviews are certainly convincing, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
The Typical Review Word Count Has Actually Gotten 65% Much Shorter Since 2010
As of late reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
61% Of Local Businesses Have A Typical Score Of 4 To 5 Stars
Typically two thirds of businesses have great and awesome ratings. Just 5% of companies have a score listed below three stars.
Source: Brightlocal
86 Percent Of Customers Would Consider Composing A Review For A Business
Your clients are your most important resource, and it's not only because of the money they invest at your business. If you provide a great experience, they will be willing to share it.
Source: Brightlocal
More Than Half Of Customers Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are seemingly the more opinionated ones.
Source: Statista
49% Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency too.
The share of consumers, who pay attention to the variety of reviews is presently at 46%.
Source: Brightlocal
83% Of Customers Do Not Rely On Advertising
The traditional channels to reach clients aren't as influential as they utilized to be. Most users who no longer trust advertisements select to focus on clients' suggestions online.
Source: Statuslabs
Customers Could Invest 31% More With A Business That Has Terrific Reviews
Take note of this fact. The more detailed other users explain your services or product, the more money you can charge and customer review stats show us precisely just how much more.
Source: Martech Zone
60% Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is influenced considerably by blogs and reviews on social media. With men being two times as likely to be affected than ladies.
Reviews and score stats reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias
More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70%
One negative review is enough for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Unfavorable Reviews Can Boost Conversion By As Much As 85%
It sounds insane, but negative reviews can be a positive driver for users to spend more time on your website. According to online review data, individuals devote more than five times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo