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Clients Might Spend 31 Percent More With A Business That Has Great Reviews
Focus on this fact. The more detailed other users describe your service or product, the more money you can charge and customer review stats show us exactly just how much more.
Source: Martech Zone
Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Companies
Younger people know the worth of being informed. User-generated content has an unassailable impact on customers.
They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are various though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
Google Represents 57.5% Of All Reviews Globally
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
These the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
77% Of Individuals Don't Trust Reviews That Are Older Than Three Months
Consumers don't care how excellent your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that businesses need to be constantly asking for reviews.
Source: Statuslabs
Almost All Consumers, Who Use Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to buy a new automobile and there are several models which fit your criteria. How do you choose the very best one for you? Well, you read reviews.
With the help of other people, you manage to decide on a model that works for you. That's how favorable reviews convert customers into clients.
Source: Consumer Affairs
67% Of Consumers Say Reviews Are A "Very Important" Factor When Selecting A Solution Provider
When customers have to select a service provider, reviews have an enormous impact on their decision.
Source: DemandGenReport
88% Of Executives Judge Reputation Risk As A Top Business Concern
Reputation management stats suggest a company's reputation does not impact just the consumers. Potential team members also look at rankings and take a look at reviews.
Source: Deloitte
52% Of Consumers Trust A Product More If It Has Unfavorable Reviews As Well
We already touched upon the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. Customers expect to see some unfavorable reviews.
Source: Capterra
72% Of Clients Won't Take Action Before They Check Out Some Reviews
No matter how alluring your marketing is, you still need customer reviews. There's no way around it. Customers are still ready to hear you out, but they trust other people more.
Source: My Testimonial Engine
49 Percent Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of clients, who focus on the variety of reviews is currently at 46 percent.
Source: Brightlocal
The Average Review Length Has Become 65% Shorter Since 2010
At the present time reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.
Source: Review Trackers