The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010

In the present day reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet from twitter.

Source: Review Trackers

More Than Half Of Customers Won't Use A Business If It Has Less Than A 4 Star Ranking

This stat is among lots of that show the significance of online rankings. Now that news of consumer fulfillment travels this quick, keeping your consumers pleased is more vital than ever.

57% of consumers have actually searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Furthermore, 11% looked only for services with a best five star ranking.

Source: Brightlocal

88% Of Executives View Reputation Risk As A Leading Business Issue

Reputation management statistics suggest a business's reputation doesn't affect just the clients. Potential employees likewise take a look at rankings and read reviews.

Source: Deloitte

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Consumers

24% of US shoppers consider reviews as 'exceptionally influential'.

To illustrate the importance of online reviews and ratings, did you understand that 81 percent of consumers will pay more for a product with reviews and those exact same clients are likewise ready to accept slower shipping times for such products.

Source: Turntonetworks

89% Of Customers Browse A Companies Replies To Reviews

Not only do the majority of individuals read the review replies, 30% of them hold them in high regard. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

98 Percent Of Yelp's Visitors Bought From A Business They Found On The Website

Usually, 142 million consumers visit Yelp every month. If you haven't declared your totally free Yelp business page, this is as great a time as any.

Source: RevLocal

Negative Reviews Can Improve Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review statistics, individuals spend more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful people know the value of being informed. User-generated material has an indisputable influence on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been losing out on. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Professional Services

More than half of all people in need of an expert service rely on online reviews.

According to online reviews stats, 59% used online reviews to select a medical professional or a legal representative.

Young people (age 18-35) are much more inclined to work with a professional based on online reviews. Just 19% of millennials will think about working with a legal representative without any.

Source: Thomson Reuters

77% Of Consumers Would Undoubtedly Post A Review If They Were Asked

More than a 35% would submit a review to educate others about their customer experience and 24% would probably direct their review to the company itself.

Over a 26% would want to submit a review to assist other people with their choice making process.

Source: Podium

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Selecting A Service Provider

Reviews have a massive impact on their decision when clients have to choose a service provider.

Source: DemandGenReport

Only 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of companies in fact make use of them.

Although we now understand why customer reviews are so effective, most businesses apparently don't.

Source: LsaInsider

63.6 Percent Of Customers Go To Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

When it comes to trust, these online review statistics reveal the general popularity of a website can only go so far.

Source: Review Trackers

83% Of All Young Buyers Were Asked To Leave A Review Recently

Of those asked, 80% of clients did submit a review. Overall, companies have asked 66% of all customers to give a review on their business.

Source: Brightlocal