98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Site

Generally, 142 million customers check out Yelp every month. If you haven't declared your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

73% Of Consumers Think Client Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear individuals aren't pleased with scores alone.

Written reviews make the statistics appear more genuine which is what the potential clients are looking for. Almost a third of consumers say composed reviews are the only function that makes them think the websites' reviews are useful and pertinent.

Source: Fan and Fuel

95% Of Disappointed Clients Will Go Back To A Company If A Business Takes Care Of Problems Rapidly And Efficiently

Consumers do not expect you to be perfect. They do expect you to resolve things when they go wrong. If there's nothing else a business can do to deal with a concern, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

More Than 4 Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star rating is the first thing customers see. Still, users take note of other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

49% Of Customers Consider The Number Of Online Reviews As An Important Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their number and recency as well.

The share of clients, who pay attention to the number of reviews is presently at 46 percent.

Source: Brightlocal

70 Percent Of Consumers Choose To Learn About A Business By Means Of Reviews And Articles, Instead Of Advertisements

Advertisements are all well and good, but it deserves trying a different approach as well. Reviews are by far the best method to find the truth about a service or product.

Source: Statuslabs

77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how great your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

Positive Reviews Motivate 68 Percent Of Customers To Use A Local Business

Given that the large bulk of customers read reviews, you'd want yours to be enticing to brand-new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Clients Could Spend 31% More With A Business That Has Fantastic Reviews

Take note of this fact. The more detailed other users describe your services or product, the more cash you can charge and consumer review statistics reveal to us precisely just how much more.

Source: Martech Zone

30% Of Consumers Feel Favorable To A Company Which Answers Online Reviews

Keeping in touch with your customers creates trust. Even something like reacting to their remarks and reviews can make them feel appreciated.

As you might expect, customers who feel this way are going to spend more cash with a company.

Source: Statuslabs

91 Percent Of Millennials Turn To Online Reviews As Much As Family And Friends

Online review stats position clients' reviews as the most reliable source of recommendations. Online reviews generally bring the same weight as guidance from loved ones.

Source: Brightlocal

Google Represents 57.5 Percent Of All Reviews Globally

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

60 Percent Of Customers Refer To Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than women.

Reviews and rating stats reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social network which can also influence our buying decisions.

According to social reviews data, Facebook impacts the majority of users' purchase choices.

If it has favorable reviews, Facebook reviews stats expose that four out of 5 users are more likely to rely on a local business.

Source: RevLocal

When Purchasing Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Factor

Statistics reveal that reviews were more beneficial than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

70 Percent Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read a lot more reviews to get an idea of how the business is really doing. Do not depend upon that figure alone.

Source: Brightlocal