83 Percent Of Consumers Do Not Trust Advertising

The conventional channels to reach consumers aren't as influential as they utilized to be. Most users who no longer trust ads select to take notice of clients' recommendations online.

Source: Statuslabs

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses question the integrity of online reviews. However, they understand the massive impact user rankings have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

72% Of Consumers Won't Take Action Before They Check Out Some Reviews

Regardless of how eye-catching your marketing is, you still require client reviews. There's no way around it. Consumers are still going to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated material can do miracles in regards to conversions.

A single review can have a substantial influence on your business.

A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44 percent boost.

Source: RevLocal

The Majority Of Consumers Aged 25 To 34 Wrote Reviews

According to Statista, the younger generations are surprisingly the more opinionated ones.

Source: Statista

One-half Of All Of The Millennial's "Always" Read Online Reviews For Businesses

More youthful individuals understand the value of being informed. User-generated material has an unassailable influence on customers.

If businesses think of the power of consumer reviews over millennials, they will understand what they've been missing out on. Older people are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Expert Services

Over half of all individuals in need of a professional service rely on online reviews.

According to online reviews stats, 59% used online reviews to choose a lawyer or a doctor.

Younger people (age 18-35) are even more likely to employ a professional based upon online reviews. Only 19% of millennials will consider hiring a legal representative without any.

Source: Thomson Reuters

60 Percent Of Consumers Consult Blog And Social Network Reviews On Their Cell Phones Prior To Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With men being two times as likely to be affected than ladies.

Reviews and ranking data reveal people value the opinion of peers more than any other material.

Source: Collective Bias

A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Profits

Businesses that treat customers fairly normally succeed, review websites help make sure of that.

Source: Statuslabs

49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.

The share of customers, who take notice of the variety of reviews is currently at 46%.

Source: Brightlocal

86% Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the money they spend at your business. If you provide an excellent experience, they will want to share it.

Source: Brightlocal

67% Of Customers Report Reviews Are A "Very Important" Factor When Choosing A Service Provider

When consumers have to select a service provider, reviews have an enormous influence on their decision.

Source: DemandGenReport

91 Percent Of Millennials Rely On Online Reviews As Much As Friends And Family

Online review stats place consumers' reviews as the most reliable source of suggestions. Online reviews typically carry the same weight as suggestions from family and friends.

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70 Percent

One negative review is enough for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70 Percent Of Customers Prefer To Find Out About A Business Through Articles And Reviews, Instead Of Ads

Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are by far the best way to discover the truth about a service or product.

Source: Statuslabs

Online Item Reviews About A Product Can Improve Its Conversion Rate By A Whopping 270%

User review statistics reveal the purchase probability for a product with 5 reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center