83% Of All Younger People Were Asked To Submit A Review Recently

Of those asked, 80% of clients did post a review. In general, businesses have actually asked 66% of all customers to post a review on their company.

Source: Brightlocal

The Majority Of Consumers Aged 25-34 Published Reviews

According to Statista, the younger generations are reportedly the more vocal ones.

Source: Statista

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

The Majority Of Best-selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to customer rating stats, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

Half Of All Millennial's "Constantly" Read Online Reviews For Businesses

More youthful individuals know the value of being informed. User-generated content has an unassailable effect on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been missing out on. Older individuals are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

Software Application Reviews Impact Over 98% Of All Purchasers

18% of software buyers consider reviews to be a vital factor in the purchase process. Software reviews have no impact whatsoever on only 2% of consumers. Two thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

73 Percent Of Consumers Believe Client Reviews Are More Vital Than Star And Number Rankings

Online review data make it clear individuals aren't pleased with ratings alone.

Customer reviews make the stats appear more authentic which is what the prospective customers are trying to find. Nearly a third of consumers state written reviews are the only feature that makes them believe the sites' reviews are appropriate and beneficial.

Source: Fan and Fuel

70 Percent Of Consumers Choose To Discover A Business By Means Of Reviews And Posts, Instead Of Ads

Ads are all well and good, but it deserves attempting a different approach as well. Reviews are by far the best way to find the truth about a product or service.

Source: Statuslabs

90 Percent Of Users Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about first impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to compose one.

Source: Martech Zone

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70%

One negative review suffices for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

30% Of Clients Feel Comfortable With A Company Which Answers Online Reviews

Corresponding with your clients develops trust. Even something easy like responding to their comments and reviews can make them feel appreciated.

As you might expect, clients who feel this way are more willing to invest more money with a business.

Source: Statuslabs

A Lone Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated material can do wonders in terms of conversions.

A single review can have a massive influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44% increase.

Source: RevLocal

Positive Reviews Motivate 68% Of Customers To Choose A Local Business

Because the vast majority of consumers read reviews, you would want yours to be inviting to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies question the integrity of online reviews. Nonetheless, they understand the enormous effect user ratings have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

71% Of Millennials Browse Consumer Reviews Of Professional Services

Over half of all people in need of an expert service turn to online reviews.

According to online reviews data, 59% used online reviews to select a medical professional or an attorney.

Young people (age 18-35) are much more likely to employ an expert based on online reviews. Only 19% of millennials will consider employing a legal representative without any.

Source: Thomson Reuters

USA Shoppers Regard "Product Performance" To Be The Most Valuable Information In Product Reviews

When people read reviews, they focus on different aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of USA customers.

Source: Statista