70% Of Consumers Choose To Discover A Business By Means Of Short Articles And Reviews, Rather Than Advertisements

Advertisements are all well and good, but it's worth attempting a different approach also. Reviews are by far the very best method to discover the truth about a product or service.

Source: Statuslabs

A One Star Increase In Ranking Can Cause A 5% To 9% Increase In Business Profits

Businesses that treat clients honorably usually succeed, review sites help make sure of that.

Source: Statuslabs

90 Percent Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about first impressions?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

Consider asking your visitors to write one if you do not have reviews on your site.

Source: Martech Zone

Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Companies

Younger individuals know the worth of being informed. User-generated material has an indisputable effect on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too

We already touched upon the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Customers anticipate to see some negative reviews.

Source: Capterra

15% Of Customers Do Not Trust Businesses With No Online Reviews

No trust indicates no interactions. 15% of prospective customers won't even think about working with a business they can't find viewpoints about.

Source: Statuslabs

Google Represents 57.5 Percent Of All Reviews Across The Globe

Google is in the lead here, followed by Facebook as a far-off second.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

73 Percent Of Customers Think Customer Reviews Are More Crucial Than Star And Number Scores

Online review data make it clear people aren't satisfied with ratings alone.

Consumer reviews make the stats appear more genuine which is what the potential consumers are searching for. Nearly a 3rd of consumers state written reviews are the only function that makes them think the websites' reviews are appropriate and beneficial.

Source: Fan and Fuel

Reviews Shared On Twitter Can Boost Revenues By 6.46 Percent

Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

71% Of Millennials Browse Customer Reviews Of Professional Services

Over half of all individuals in need of a professional service turn to online reviews.

According to online reviews statistics, 59% used online reviews to pick a physician or an attorney.

Younger people (age 18-35) are a lot more inclined to hire a professional based on online reviews. Just 19% of millennials will think about employing an attorney without any.

Source: Thomson Reuters

83% Of Clients Don't Rely On Advertising

The traditional channels to reach clients aren't as influential as they used to be. Many users who no longer trust ads select to take note of customers' recommendations online.

Source: Statuslabs

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

98% Of Yelp's Visitors Bought From A Business They Found On The Website

Generally, 142 million consumers visit Yelp each month. This is as good a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

89% Of Clients Read A Companies Feedback To Reviews

Not only do the majority of clients read the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.

Source: Brightlocal

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Vital Part Of Online Shopping.

Today's consumers are smart and desire the best bang for their buck. It's no surprise that they consider reading reviews as a big part of the buying decision.

Source: Statista

Negative Reviews Can Improve Conversion By Up To 85%

It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review stats, people devote more than five times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

91% Of Millennials Rely On Online Reviews As Much As Loved Ones

Online review statistics place consumers' reviews as the most credible source of suggestions. Online reviews usually bring the same weight as guidance from loved ones.

Source: Brightlocal

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses doubt the integrity of online reviews. However, they realize the massive impact user scores have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc