Clients Might Spend 31 Percent More With A Business That Has Terrific Reviews

Focus on this fact. The more detailed other users explain your service or product, the more cash you can charge and customer review stats show us exactly how much more.

Source: Martech Zone

90 Percent Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people say about first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to compose one.

Source: Martech Zone

Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to purchase a new vehicle and there are a number of models which fit your criteria. How do you select the very best one for you? Well, you read reviews.

With the help of other consumers, you quickly select one that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review stats clarify that 63% of consumer reviews go on without a reply. That's too bad, since those companies are losing customers that way.

Source: Review Trackers

Software Application Reviews Impact Over 98 Percent Of All Buyers

18 percent of software buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Half Of All Millennial's "Constantly" Check Out Online Reviews For Businesses

More youthful individuals know the worth of being informed. User-generated content has an indisputable impact on customers.

If businesses think of the power of consumer reviews over millennials, they will recognize what they've been missing out on. Older people are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

Favorable Reviews Motivate 68 Percent Of Customers To Choose A Local Business

Given that the huge bulk of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star rating is the first thing customers see. Still, users focus on other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of US consumers.

Source: Statista

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

77% Of Individuals Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

74% Of Regional Businesses Have At A Minimum, 1 Google Review

A single review is far from enough to improve your website's SERP ranking.

Taking a look at online ratings statistics, we found out that a business needs to have approximately 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

89% Of Clients Want To Read Reviews Using Their Mobile Phones

Be it through an app or a mobile web browser, consumers prefer to read reviews on their smart phones.

Source: Statista

70% Of Consumers Prefer To Learn About A Business Through Posts And Reviews, Instead Of Advertisements

Advertisements are all well and good, however it deserves attempting a different approach as well. Reviews are without a doubt the best way to find the truth about a product or service.

Source: Statuslabs

Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies actually use them.

Although we now know why consumer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider