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Google Represents 57.5 Percent Of All Reviews World Wide
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
Here's the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
89% Of Consumers Like To Read Reviews On Their Smart Devices
Be it through an app or a mobile browser, most people choose to read reviews on their mobile devices.
Source: Statista
70 Percent Of Customers Choose To Learn About A Business Via Articles And Reviews, Instead Of Advertisements
Advertisements are all well and good, but it deserves trying a different approach also. Reviews are without a doubt the very best method to find the truth about a product or service.
Source: Statuslabs
89% Of Consumers Read A Businesses Responses To Reviews
Not only do many shoppers read the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
61% Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars
Typically two thirds of businesses have outstanding and good scores. Only 5% of businesses have a rating listed below three stars.
Source: Brightlocal
Customers Might Invest 31 Percent More With A Business That Has Excellent Reviews
Focus on this fact. The more detailed other users describe your services or product, the more money you can charge and consumer review stats reveal to us exactly just how much more.
Source: Martech Zone
Customers Reading Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done quicker. Therefore, buying choices are made rapidly.
Online reviews are certainly persuasive, yet marketers have not necessarily come to value the power of them.
Source: Martech Zone
Over Half Of Individuals Aged 25-34 Gave Reviews
According to Statista, the younger generations are purportedly the more opinionated ones.
Source: Statista
Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent
It sounds insane, but negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, people devote more than five times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
91% Of Millennials Trust In Online Reviews As Much As Loved Ones
Online review stats position customers' reviews as the most reliable source of suggestions. Online reviews typically bring the exact same weight as advice from loved ones.
Source: Brightlocal
83% Of All Young Shoppers Were Invited To Leave A Review Recently
Of those invited, 80% of customers did post a review. Overall, businesses have asked 66% of all customers to give a review on their business.
Source: Brightlocal
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated material can do wonders in terms of conversions.
A single review can have a massive impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44% boost.
Source: RevLocal
63.6 Percent Of Customers Visit Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.
When it comes to trust, these online review stats show the basic popularity of a website can just go so far.
Source: Review Trackers
67% Of Customers Say Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider
Reviews have a massive impact on their decision when clients have to select a solution provider.
Source: DemandGenReport
Customer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the producer states. The reason, manufacturers' descriptions are basically ads.
Source: Martech Zone
70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business
4 reviews may be too few. Many people check out a lot more reviews to get a better idea of how business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal