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90% Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals state about impressions, right?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to compose one if you don't have reviews on your site.
Source: Martech Zone
Reviews Posted On Twitter Can Boost Sales By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Positive Reviews Encourage 68 Percent Of Consumers To Use Local Businesses
Considering that the large majority of consumers check out reviews, you would want yours to be enticing to brand-new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
71% Of Millennials Browse Customer Reviews Of Expert Services
More than half of all people in need of an expert service turn to online reviews.
According to online reviews data, 59% used online reviews to pick a physician or a lawyer.
Young people (age 18-35) are much more inclined to work with an expert based on online reviews. Only 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters
53 Percent Of Americans Consider Item Reviews And Scores As The Most Vital Part Of Online Shopping.
Today's shoppers are wary and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Too
We already touched upon the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. People expect to see some negative reviews.
Source: Capterra
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company
The star score is the first thing customers see. Still, users focus on other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of US consumers.
Source: Statista
83% Of All Younger Shoppers Were Invited To Leave A Review Recently
Of those asked, 80% of consumers did submit a review. In general, businesses have actually asked 66% of all consumers to post a review on their company.
Source: Brightlocal
61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars
Overall two thirds of businesses have great and awesome ratings. Just 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
Unfavorable Reviews Can Increase Conversion By As Much As 85%
It sounds crazy, but negative reviews can be a positive force for users to devote more time on your website. According to online review stats, people devote more than five times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
60 Percent Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is affected substantially by blogs and reviews on social networks. With males being twice as likely to be affected than women.
Reviews and score stats reveal people value the opinion of peers more than any other content.
Source: Collective Bias
Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of companies in fact utilize them.
Although we now understand why client reviews are so effective, a lot of businesses obviously don't.
Source: LsaInsider
30% Of Customers Feel Positive About A Company Which Responds To Online Reviews
Keeping in touch with your clients creates trust. Even something as basic as responding to their remarks and reviews can make them feel valued.
As you may expect, customers who feel this way are more willing to invest more money with a company.
Source: Statuslabs
77% Of Clients Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how excellent your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs