Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to buy a brand-new car and there are several models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.

With the help of other consumers, you manage to select a model that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

Clients Might Invest 31 Percent More With A Business That Has Great Reviews

Take note of this fact. The more detailed other users describe your product or service, the more money you can charge and consumer review stats reveal to us precisely how much more.

Source: Martech Zone

91% Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review stats put consumers' reviews as the most credible source of recommendations. Online reviews normally bring the very same weight as advice from loved ones.

Source: Brightlocal

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Customers

24% of US consumers consider reviews as 'exceptionally influential'.

To highlight the importance of online reviews and scores, did you know that 81% of customers will pay more for a product with reviews and those very same clients are also willing to accept slower shipping times for such products.

Source: Turntonetworks

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'always' or 'really often'.

Source: Trust You

Only 6% Of Consumers Don't Trust Client Reviews At All

According to client review stats, a massive 19 percent of consumers constantly trust online reviews and never a make a purchase without checking out reviews.

Source: Statista

Software Reviews Impact Over 98 Percent Of All Buyers

18% of software purchasers consider reviews to be an essential factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Many Best-selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to client rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

70% Of Consumers Choose To Find Out About A Business Through Reviews And Short Articles, Instead Of Ads

Ads are all well and good, however it deserves trying a different approach as well. Reviews are by far the very best way to find the truth about a product or service.

Source: Statuslabs

72% Of Customers Won't Take Action Before They Read Some Reviews

Irrespective of how captivating your marketing is, you still need consumer reviews. There is no skirting around it. Consumers are still ready to hear you out, but they trust other people more.

Source: My Testimonial Engine

53% Of Consumers Expect Companies To Reply Within A Week To Negative Reviews

Online review statistics reveal that 63% of customer reviews remain without a response. That's regrettable, since those companies are losing clients that way.

Source: Review Trackers

Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270 Percent

User review stats show the purchase likelihood for a product with five reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

49 Percent Of Customers Consider The Number Of Online Reviews As An Essential Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, however they consider their quantity and recency also.

The share of consumers, who pay attention to the number of reviews is currently at 46%.

Source: Brightlocal

More Than Half Of Shoppers Aged 25-34 Wrote Reviews

According to Statista, the more youthful generations are reportedly the more opinionated ones.

Source: Statista

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review is enough for 35 percent of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is currently the most popular social media which can likewise affect our purchasing preferences.

According to social reviews data, Facebook affects the majority of users' purchase choices.

Facebook reviews stats reveal that four out of five users are most likely to rely on a local business if it has positive reviews.

Source: RevLocal