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Half Of All Of The Millennial's "Always" Check Out Online Reviews For Companies
More youthful individuals know the value of being informed. User-generated material has an indisputable impact on consumers.
They will realize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star ranking is the first thing consumers see. Still, users take notice of other aspects too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US customers.
Source: Statista
89% Of Clients Choose To Read Reviews On Their Mobile Devices
Be it through an app or a mobile web browser, people today prefer to read reviews on their smart phones.
Source: Statista
88% Of Executives Consider Reputation Risk As A Top Business Issue
Reputation management stats show a business's reputation doesn't impact simply the customers. Potential employees also look at ratings and read reviews.
Source: Deloitte
Clients Could Spend 31 Percent More With A Business That Has Great Reviews
Take note of this fact. The better other users explain your product or service, the more money you can charge and customer review statistics show us exactly just how much more.
Source: Martech Zone
The Majority Of Customers Aged 25-34 Posted Reviews
According to Statista, the more youthful generations are seemingly the more vocal ones.
Source: Statista
Unfavorable Reviews Can Boost Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive force for users to devote more time on your site. According to online review statistics, people spend more than five times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Factor In Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their quantity and recency too.
The share of consumers, who take notice of the number of reviews is presently at 46%.
Source: Brightlocal
95% Of Dissatisfied Consumers Will Return To A Business If A Business Manages To Solve Problems Rapidly And Efficiently
Clients do not anticipate you to be perfect. They do anticipate you to deal with things when they go wrong. If there's nothing else a company can do to deal with a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
60% Of Customers Consult Blog And Social Media Reviews On Their Mobile Devices Before Shopping
In-store purchasing is affected significantly by blogs and reviews on social networks. With males being twice as likely to be affected than ladies.
Reviews and score statistics show individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
72% Of Consumers Will Not Take Action Unless They Read Some Reviews
No matter how captivating your marketing is, you still need customer reviews. There is no other way around it. Consumers are still going to hear you out, however they rely on other people more.
Source: My Testimonial Engine
30% Of Clients Feel Favorable To A Business Which Responds To Online Reviews
Staying connected with your consumers creates trust. Even something as basic as reacting to their reviews and remarks can make them feel appreciated.
As you might expect, clients who feel this way are ready to invest more money with a company.
Source: Statuslabs
63.6% Of Customers Check Out Google To Read Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.
These online review stats reveal the general popularity of a website can just go so far when it pertains to trust.
Source: Review Trackers
74 Percent Of Local Companies Have At A Minimum, One Google Review
A single review is far from enough to enhance your website's SERP ranking.
Taking a look at online scores stats, we found out that a business needs to have a minimum of 40 reviews before users "Award" it with a star.
Source: Brightlocal