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60 Percent Of Consumers Check Out Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is influenced considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than women.
Reviews and score statistics show people value the opinion of peers more than any other content.
Source: Collective Bias
Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of companies actually use them.
Although we now understand why consumer reviews are so effective, many businesses obviously do not.
Source: LsaInsider
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they've gone to a vendor. Online review trends show people choose to comment if they had a favorable experience, rather than a negative or mediocre one.
Source: Brightlocal
Clients Could Invest 31% More With A Business That Has Great Reviews
Take notice of this statistic. The better other users describe your product or service, the more money you can charge and consumer review statistics show us precisely how much more.
Source: Martech Zone
The Majority Of People Aged 25-34 Published Reviews
According to Statista, the younger generations are surprisingly the more vocal ones.
Source: Statista
74% Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from enough to enhance your website's SERP ranking.
Looking at online ratings stats, we learnt that a business needs to have at least 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
70% Of Consumers Prefer To Discover A Business Via Reviews And Articles, Rather Than Ads
Advertisements are all well and good, but it deserves trying a different approach also. Reviews are by far the best method to find the truth about a service or product.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business
The star ranking is the first thing customers see. Still, users take note of other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.
Source: Statista
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is currently the most popular social media which can likewise influence our buying preferences.
According to social media reviews statistics, Facebook impacts more than half of users' purchase decisions.
Facebook reviews statistics reveal that 4 out of five users are more likely to rely on a local business if it has favorable reviews.
Source: RevLocal
91% Of Millennials Have Confidence In Online Reviews As Much As Family And Friends
Online review stats put consumers' reviews as the most reliable source of recommendations. Online reviews normally carry the same weight as recommendations from loved ones.
Source: Brightlocal
77% Of Buyers Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how excellent your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that companies need to be constantly asking for reviews.
Source: Statuslabs
Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the maker states. The reason, makers' descriptions are generally advertisements.
Source: Martech Zone
73% Of Consumers Believe Consumer Reviews Are More Crucial Than Star And Number Scores
Online review data make it clear people aren't pleased with scores alone.
Consumer reviews make the stats appear more genuine which is what the would-be consumers are trying to find. Practically a 3rd of customers state composed reviews are the only feature that makes them believe the websites' reviews are appropriate and helpful.
Source: Fan and Fuel