Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of companies actually use them.

Although we now understand why customer reviews are so effective, most businesses obviously do not.

Source: LsaInsider

15% Of People Do Not Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15 percent of possible customers will not even think about working with a business they can't find opinions about.

Source: Statuslabs

A Lone Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated content can do wonders in regards to conversions.

A single review can have a substantial impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44 percent increase.

Source: RevLocal

Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise affect our buying preferences.

According to social media reviews stats, Facebook impacts the majority of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics reveal that four out of five users are more likely to rely on a local business.

Source: RevLocal

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies doubt the integrity of online reviews. Nonetheless, they realize the enormous effect user rankings have on their business. Undesirable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website

Normally, 142 million consumers visit Yelp each month. If you have not claimed your totally free Yelp business page, this is as great a time as any.

Source: RevLocal

61 Percent Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars

Generally two thirds of companies have good and outstanding ratings. Just 5% of companies have a rating listed below three stars.

Source: Brightlocal

64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who check out customer reviews, agree that it increases their purchasing confidence.

Organizations utilize the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the positive and negative reviews and their result on consumers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. Consumers expect to see some unfavorable reviews.

Source: Capterra

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star rating is the first thing customers see. Still, users focus on other aspects also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

Just 6 Percent Of Customers Don't Trust Consumer Reviews At All

According to client review data, a whopping 19% of customers constantly trust online reviews and never a make a purchase without reading reviews.

Source: Statista

88% Of Executives Regard Reputation Risk As A Leading Business Problem

Reputation management stats indicate a business's reputation doesn't impact just the consumers. Potential team members also take a look at ratings and take a look at reviews.

Source: Deloitte

83% Of All Young Consumers Were Asked To Post A Review Recently

Of those asked, 80% of consumers did leave a review. In general, businesses have asked 66% of all consumers to give a review on their business.

Source: Brightlocal

Positive Reviews Encourage 68 Percent Of Consumers To Choose A Local Business

Given that the large majority of customers check out reviews, you would want yours to be appealing to brand-new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70%

One negative review is enough for 35% of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Users Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Purchasing decisions are made rapidly.

Online reviews are obviously persuasive, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

Majority Of Consumers Won't Utilize A Service If It Has Less Than A 4 Star Score

This stat is one of lots of that show the importance of online scores. Now that news of consumer fulfillment travels this quick, keeping your consumers pleased is more crucial than ever.

57 percent of customers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked only for organizations with an ideal five star score.

Source: Brightlocal

30% Of Customers Feel Favorable To A Company Which Answers Online Reviews

Staying connected with your consumers develops trust. Even something easy like responding to their reviews and comments can make them feel valued.

As you might anticipate, clients who feel this way are going to spend more money with a business.

Source: Statuslabs