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Software Application Reviews Impact Over 98% Of All Purchasers
18 percent of software buyers consider reviews to be an important factor in the purchase process. Software reviews have no effect whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
60% Of Consumers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Before Shopping
In-store shopping is affected considerably by blogs and reviews on social media. With men being two times as likely to be influenced than women.
Reviews and rating statistics reveal individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
30% Of Consumers Feel Favorable To A Business Which Reacts To Online Reviews
Keeping in touch with your clients creates trust. Even something as simple as reacting to their reviews and remarks can make them feel valued.
As you might expect, clients who feel this way are more willing to invest more cash with a company.
Source: Statuslabs
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all individuals in need of an expert service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to select an attorney or a medical professional.
Younger people (age 18-35) are a lot more inclined to hire a professional based upon online reviews. Only 19% of millennials will consider working with a lawyer without any.
Source: Thomson Reuters
Half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies
Younger people understand the worth of being informed. User-generated content has an unassailable impact on customers.
If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been losing out on. Older individuals are different though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who read client reviews, agree that it increases their purchasing confidence.
Companies utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
73% Of Customers Think Written Reviews Are More Important Than Star And Number Ratings
Online review data make it clear people aren't satisfied with ratings alone.
Written reviews make the statistics appear more authentic which is what the potential clients are searching for. Nearly a 3rd of customers say composed reviews are the only feature that makes them think the websites' reviews are beneficial and relevant.
Source: Fan and Fuel
Only 6% Of Consumers Don't Trust Customer Reviews At All
According to customer review data, a whopping 19 percent of consumers always rely on online reviews and never a make a purchase without reading reviews.
Source: Statista
77% Of Customers Would Undoubtedly Submit A Review If They Were Asked
More than a 35% would post a review to notify others about their client experience and 24% would most likely direct their review to the company itself.
Over a 26% would be willing to submit a review to assist other people with their decision making process.
Source: Podium
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of US Customers
24% of US consumers consider reviews as 'extremely influential'.
To highlight the significance of online reviews and scores, did you know that 81 percent of consumers will pay more for an item with reviews and those same consumers are likewise willing to accept slower shipping times for such products.
Source: Turntonetworks
A Lot Of Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they have visited a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, instead of a negative or average one.
Source: Brightlocal
72 Percent Of Consumers Won't Take Action Before They Read Some Reviews
Regardless of how tempting your marketing is, you still require consumer reviews. There's no other way around it. Customers are still ready to hear you out, but they trust other people more.
Source: My Testimonial Engine
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to buy a brand-new car and there are several models which fit your requirements. How do you pick the very best one for you? Well, you read online reviews.
With the help of other customers, you quickly choose one that works for you. That's how positive reviews transform customers into customers.
Source: Consumer Affairs
83% Of All Young People Were Asked To Post A Review Recently
Of those asked, 80% of customers did give a review. In general, businesses have actually asked 66% of all clients to post a review on their company.
Source: Brightlocal
If A Company Manages To Resolve Issues Rapidly And Effectively, 95% Of Unsatisfied Customers Will Return To A Business
Clients do not expect you to be perfect. They do expect you to resolve things when they go wrong. If there is absolutely nothing else a company can do to solve a problem, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they check out reviews 'always' or 'extremely frequently'.
Source: Trust You
Positive Reviews Encourage 68% Of Customers To Choose Local Businesses
Given that the vast bulk of consumers read reviews, you would want yours to be enticing to new consumers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal