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88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Statistics reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
83% Of Clients Don't Trust Advertising
The traditional channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust ads pick to pay attention to clients' recommendations online.
Source: Statuslabs
15% Of Clients Do Not Trust Businesses With No Online Reviews
No trust indicates no interactions. 15 percent of potential customers will not even consider doing business with a business they can't find viewpoints about.
Source: Statuslabs
30% Of Customers Feel Positive About A Company Which Responds To Online Reviews
Keeping in touch with your clients builds their trust. Even something as basic as responding to their remarks and reviews can make them feel valued.
As you might expect, clients who feel this way are more willing to spend more cash with a business.
Source: Statuslabs
Online Item Reviews About A Product Can Improve Its Conversion Rate By An Incredible 270%
User review stats show the purchase likelihood for a product with 5 reviews is 270% higher than the very same product without reviews.
Source: Spiegel Research Center
72 Percent Of Clients Will Not Take Action Before They Read Some Reviews
Regardless of how eye-catching your marketing is, you still require customer reviews. There's no skirting around it. Clients are still willing to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
Google Accounts For 57.5% Of All Reviews Around The World
Google is in the lead here, followed by Facebook as a distant second.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
83% Of All Younger Clients Were Asked To Submit A Review Recently
Of those asked, 80% of customers did leave a review. Overall, companies have actually asked 66% of all customers to submit a review on their company.
Source: Brightlocal
77% Of Clients Would Definitely Leave A Review If They Were Asked
More than a 35% would leave a review to advise others about their consumer experience and 24% would definitely direct their review to the business itself.
Over a 26% would want to post a review to help other individuals with their decision making process.
Source: Podium
71% Of Millennials Browse Customer Reviews Of Professional Services
Over half of all people in need of an expert service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a medical professional or an attorney.
Young people (age 18-35) are a lot more likely to work with an expert based upon online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Negative Reviews Can Increase Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review data, people devote more than five times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are free, a surprisingly low number of companies really make use of them.
Although we now know why client reviews are so effective, a lot of businesses apparently don't.
Source: LsaInsider