70% Of Consumers Choose To Learn About A Business Via Reviews And Posts, Instead Of Ads

Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are by far the very best way to discover the truth about a product or service.

Source: Statuslabs

83% Of Customers Don't Rely On Advertising

The conventional channels to reach clients aren't as prominent as they used to be. The majority of users who no longer trust ads pick to take note of customers' recommendations online.

Source: Statuslabs

Clients Checking Out Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Purchasing decisions are made quickly.

Online reviews are clearly convincing, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

Reviews Shared On Twitter Can Help Improve Online Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

60% Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced significantly by blogs and reviews on social media. With males being twice as likely to be influenced than ladies.

Reviews and score stats show people value the opinion of peers more than any other material.

Source: Collective Bias

The Majority Of Best-selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to consumer rating statistics, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

Consumers Could Invest 31% More With A Business That Has Great Reviews

Pay attention to this statistic. The more detailed other users describe your services or product, the more money you can charge and consumer review stats reveal to us exactly how much more.

Source: Martech Zone

61% Of Local Businesses Have An Average Score Of 4 To 5 Stars

Generally two thirds of businesses have excellent and good ratings. Only 5% of companies have a score below 3 stars.

Source: Brightlocal

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of US Consumers

24% of US shoppers consider reviews as 'very influential'.

To show the importance of online reviews and scores, did you know that 81 percent of customers will pay more for an item with reviews and those exact same customers are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

49% Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency as well.

The share of clients, who take note of the variety of reviews is presently at 46 percent.

Source: Brightlocal

Favorable Reviews Encourage 68% Of Customers To Use Local Businesses

Given that the large majority of consumers check out reviews, you would want yours to be enticing to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

89% Of Clients Review A Businesses Reactions To Reviews

Not only do the majority of clients read the review replies, 30% of them highly value them. Almost 96% read the responses to their own reviews.

Source: Brightlocal

77% Of Clients Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how great your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that companies should to be continuously asking for reviews.

Source: Statuslabs

91% Of Millennials Have Faith In Online Reviews As Much As Family And Friends

Online review statistics position customers' reviews as the most credible source of recommendations. Online reviews normally carry the very same weight as recommendations from loved ones.

Source: Brightlocal

74 Percent Of Regional Companies Have At Least One Google Review

A single review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online ratings statistics, we found out that a company needs to have a minimum of 40 reviews before people "Award" it with a star.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you want to purchase a brand-new car and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read reviews.

With the help of other consumers, you quickly choose a model that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs