More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Lot Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a unfavorable or average one.

Source: Brightlocal

88% Of Executives Judge Reputation Risk As A Top Business Issue

Reputation management stats show a business's reputation does not affect simply the clients. Prospective team members likewise take a look at ratings and take a look at reviews.

Source: Deloitte

70% Of Customers Choose To Learn About A Business Through Reviews And Articles, Rather Than Advertisements

Ads are all well and good, but it's worth attempting a different approach as well. Reviews are by far the very best way to find the truth about a service or product.

Source: Statuslabs

Software Reviews Impact Over 98 Percent Of All Buyers

18 percent of software purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no effect whatsoever on only 2% of customers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Utilize An Organisation

This stat is among numerous that illustrate the value of online ratings. Now that news of customer complete satisfaction travels this fast, keeping your consumers delighted is more crucial than ever.

57 percent of consumers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked just for businesses with a best five star ranking.

Source: Brightlocal

Visitors Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. Therefore, buying choices are made rapidly.

Online reviews are undoubtedly convincing, yet online marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

83% Of All Young Shoppers Were Invited To Leave A Review Recently

Of those invited, 80% of consumers did leave a review. Overall, businesses have asked 66% of all customers to submit a review on their company.

Source: Brightlocal

15 Percent Of Users Do Not Trust Businesses Without Any Online Reviews

No trust suggests no interactions. 15% of possible customers won't even think about working with a business they can't find viewpoints about.

Source: Statuslabs

Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of companies actually utilize them.

Although we now understand why customer reviews are so effective, many businesses obviously don't.

Source: LsaInsider

83% Of Consumers Don't Rely On Advertising

The traditional channels to reach clients aren't as influential as they used to be. Most users who no longer trust advertisements pick to pay attention to consumers' suggestions online.

Source: Statuslabs