91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they realize the massive effect user ratings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a new car and there are a number of models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.

With the help of other people, you manage to pick a model that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

73% Of Customers Believe Written Reviews Are More Important Than Star And Number Scores

Online review statistics make it clear people aren't pleased with scores alone.

Written reviews make the statistics appear more authentic which is what the prospective clients are looking for. Nearly a 3rd of consumers state composed reviews are the only function that makes them think the websites' reviews are appropriate and helpful.

Source: Fan and Fuel

More Than Half Of Customers Won't Utilize An Organisation If It Has Less Than A 4 Star Ranking

This stat is one of numerous that highlight the importance of online scores. Now that news of client fulfillment travels this fast, keeping your clients pleased is more crucial than ever.

57% of customers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked only for services with a perfect five star rating.

Source: Brightlocal

61% Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars

Typically two-thirds of companies have excellent and exceptional scores. Only 5% of businesses have a ranking below three stars.

Source: Brightlocal

70% Of Customers Prefer To Learn About A Business Through Posts And Reviews, Instead Of Ads

Ads are all well and good, however it's worth trying a different approach too. Reviews are by far the very best method to find the truth about a product or service.

Source: Statuslabs

If They Were Asked, 77% Of Clients Would Give A Review

More than a 35% would leave a review to notify others about their customer encounter and 24% would certainly direct their review to the company itself.

Over a 26% would be willing to give a review to help other people with their choice making process.

Source: Podium

30% Of Consumers Feel Favorable To A Company Which Reacts To Online Reviews

Keeping in touch with your clients builds their trust. Even something as basic as responding to their reviews and remarks can make them feel valued.

As you may expect, customers who feel this way are more willing to invest more cash with a business.

Source: Statuslabs

83% Of All Younger Buyers Were Asked To Submit A Review Recently

Of those invited, 80% of customers did post a review. In general, businesses have asked 66% of all clients to leave a review on their company.

Source: Brightlocal

Customer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, producers' descriptions are essentially ads.

Source: Martech Zone

Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses really make use of them.

Although we now know why customer reviews are so effective, many businesses obviously do not.

Source: LsaInsider