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77% Of Users Don't Rely On Reviews That Are Older Than 3 Months
Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Customers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that businesses need to be continuously requesting reviews.
Source: Statuslabs
60 Percent Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than women.
Reviews and score stats show people value the viewpoint of peers more than any other material.
Source: Collective Bias
Software Reviews Influence Over 98% Of All Purchasers
18% of software purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
15% Of Users Don't Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15% of prospective clients won't even think about doing business with a business they can't discover viewpoints about.
Source: Statuslabs
90 Percent Of Visitors Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals state about first impressions, right?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to compose one if you don't have reviews on your website.
Source: Martech Zone
49% Of Customers Consider The Number Of Online Reviews As An Essential Consideration Of Their Purchasing Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of customers, who pay attention to the number of reviews is currently at 46%.
Source: Brightlocal
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Customers
24% of US consumers consider reviews as 'incredibly influential'.
To illustrate the significance of online reviews and scores, did you understand that 81 percent of consumers will pay more for an item with reviews and those very same clients are likewise happy to accept slower shipping times for such products.
Source: Turntonetworks
The Majority Of Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they have visited a vendor. Online review trends reveal people prefer to comment if they had a positive experience, instead of a mediocre or negative one.
Source: Brightlocal
If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More
We already touched upon the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Customers expect to see some unfavorable reviews.
Source: Capterra
30% Of Consumers Feel Comfortable With A Company Which Responds To Online Reviews
Staying connected with your consumers builds their trust. Even something easy like responding to their remarks and reviews can make them feel appreciated.
As you may anticipate, clients who feel this way are more willing to spend more cash with a company.
Source: Statuslabs
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and desire the very best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the buying decision.
Source: Statista