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15 Percent Of Users Do Not Trust Businesses Without Having Online Reviews
No trust suggests no interactions. 15 percent of potential clients will not even think about working with a company they can't discover viewpoints about.
Source: Statuslabs
Positive Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses
Given that the huge bulk of customers read reviews, you would want yours to be enticing to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Use A Business
This stat is one of lots of that highlight the importance of online scores. Now that news of client satisfaction travels this fast, keeping your clients pleased is more vital than ever.
57% of consumers have looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked just for services with an ideal five star score.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company
The star rating is the first thing consumers see. Still, users focus on other factors too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of US consumers.
Source: Statista
United States Consumers View "Product Performance" To Be The Most Helpful Info In Product Reviews
They focus on different elements of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of American consumers.
Source: Statista
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the negative and positive reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. People expect to see some unfavorable reviews.
Source: Capterra
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Customers
24% of US consumers consider reviews as 'exceptionally influential'.
To highlight the significance of online reviews and scores, did you understand that 81 percent of consumers will pay more for a product with reviews and those same consumers are also ready to accept slower shipping times for such items.
Source: Turntonetworks
77% Of Clients Don't Rely On Reviews That Are Older Than 3 Months
Clients don't care how excellent your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that companies need to be continuously requesting reviews.
Source: Statuslabs
Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you want to purchase a brand-new car and there are several models which fit your requirements. How do you select the best one for you? Well, you read online reviews.
With the help of other customers, you manage to pick one that works for you. That's how favorable reviews transform customers into consumers.
Source: Consumer Affairs
82 Percent Of Customers Go To Review Sites Because They Want To Acquire A Product Or A Service And Wish To Get The Facts About Business Product Or Services.
Users come because they have actually already formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.
Source: RevLocal
If They Were Asked, 77% Of Consumers Would Post A Review
More than a 35% would submit a review to educate others about their client experience and 24% would probably direct their review to the business itself.
Over a 26% would want to post a review to help other individuals with their decision making process.
Source: Podium
63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.
These online review stats show the general appeal of a site can just presume when it pertains to trust.
Source: Review Trackers
Consumers Might Spend 31 Percent More With A Business That Has Excellent Reviews
Focus on this statistic. The more detailed other users describe your services or product, the more cash you can charge and consumer review stats reveal to us exactly how much more.
Source: Martech Zone
Reviews Shared On Twitter Can Help Grow Revenues By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
70 Percent Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Many people check out many more reviews to get a better idea of how the business is really doing. Do not depend on that statistic alone.
Source: Brightlocal