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83% Of All Young People Were Asked To Leave A Review Recently
Of those asked, 80% of consumers did leave a review. Overall, businesses have actually asked 66% of all customers to leave a review on their business.
Source: Brightlocal
63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review stats reveal the basic popularity of a website can just go so far.
Source: Review Trackers
98 Percent Of Yelp's Visitors Purchased From A Business They Discovered On The Site
Generally, 142 million customers visit Yelp monthly. This is as great a time as any if you have not declared your totally free Yelp business page.
Source: RevLocal
Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you wish to buy a new vehicle and there are numerous models which fit your requirements. How do you choose the very best one for you? Well, you read the reviews.
With the help of other customers, you manage to choose one that works for you. That's how favorable reviews convert customers into customers.
Source: Consumer Affairs
More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70%
One negative review is enough for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
72 Percent Of Customers Will Not Take Action Unless They Check Out Some Reviews
Regardless of how captivating your marketing is, you still require consumer reviews. There is no other way around it. Consumers are still willing to hear you out, but they rely on other people more.
Source: My Testimonial Engine
A Lot Of Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they've gone to a supplier. Online review trends show people prefer to comment if they had a favorable experience, instead of a negative or mediocre one.
Source: Brightlocal
Many Best Selling Items Have An Average Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to client rating statistics, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
70 Percent Of Customers Prefer To Learn About A Business Via Short Articles And Reviews, Instead Of Ads
Ads are all well and good, however it's worth attempting a different approach too. Reviews are by far the best method to discover the truth about a product or service.
Source: Statuslabs
83 Percent Of Clients Don't Rely On Advertising
The traditional channels to reach clients aren't as influential as they utilized to be. The majority of users who no longer trust advertisements select to pay attention to customers' suggestions online.
Source: Statuslabs
Software Application Reviews Impact Over 98 Percent Of All Purchasers
18% of software application buyers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
Unfavorable Reviews Can Boost Conversion By Up To 85 Percent
It sounds insane, but negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, people devote more than five times as long on a website when they read negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
Buyers Reading Reviews On A Mobile Device Are 127% Most Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done faster. For that reason, purchasing decisions are made quickly.
Online reviews are certainly persuasive, yet marketers have not always come to appreciate the power of them.
Source: Martech Zone