70 Percent Of Consumers Choose To Learn About A Business Through Posts And Reviews, Instead Of Ads

Ads are all well and good, however it deserves trying a different approach too. Reviews are by far the best method to find the truth about a service or product.

Source: Statuslabs

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

77% Of Users Don't Trust Reviews That Are Older Than 3 Months

Clients don't care how great your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

Just 6 Percent Of Consumers Don't Rely On Consumer Reviews At All

According to client review stats, a whopping 19 percent of consumers always trust online reviews and never ever a make a purchase without checking out reviews first.

Source: Statista

53% Of Americans Consider Product Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.

Source: Statista

89% Of Consumers Read A Companies Reactions To Reviews

Not only do most individuals check out the review replies, 30% of them hold them in high regard. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a brand-new automobile and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read reviews.

With the help of other people, you manage to select a model that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they spend at your business. They will be willing to share it if you offer them a great experience.

Source: Brightlocal

90 Percent Of Individuals Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals say about first impressions, right?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

53% Of Consumers Anticipate Companies To Reply Within A Week To Unfavorable Reviews

Online review statistics show that 63% of customer reviews go on without a response. That's regrettable, due to the fact that those businesses are losing customers that way.

Source: Review Trackers

61% Of Local Businesses Have A Typical Score Of 4 Or 5 Stars

Typically two-thirds of businesses have great and exceptional ratings. Just 5% of businesses have a ranking below three stars.

Source: Brightlocal

Software Reviews Influence Over 98 Percent Of All Purchasers

18% of software purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

52% Of Consumers Trust A Product More If It Has Negative Reviews As Well

We already discussed the positive and negative reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Customers anticipate to see some unfavorable reviews.

Source: Capterra

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated content can do miracles in terms of conversions.

A single review can have a massive impact on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply an astonishing 44 percent boost.

Source: RevLocal

Online Product Reviews About A Product Can Raise Its Conversion Rate By More Than 270%

User review statistics show the purchase probability for an item with 5 reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

When it comes to trust, these online review statistics reveal the general popularity of a website can only go so far.

Source: Review Trackers

83 Percent Of Customers Do Not Rely On Advertising

The traditional channels to reach customers aren't as prominent as they utilized to be. The majority of users who no longer trust ads select to take notice of customers' suggestions online.

Source: Statuslabs