53% Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and want the very best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the buying decision.

Source: Statista

15% Of Customers Do Not Trust Businesses With No Online Reviews

No trust means no interactions. 15% of prospective customers will not even consider doing business with a business they can't find opinions about.

Source: Statuslabs

91% Of Millennials Rely On Online Reviews As Much As Family And Friends

Online review statistics place clients' reviews as the most trustworthy source of suggestions. Online reviews typically carry the exact same weight as suggestions from friends and family.

Source: Brightlocal

61 Percent Of Local Businesses Have A Typical Score Of 4 Or 5 Stars

Generally 2 out of 3 businesses have great and awesome ratings. Only 5% of businesses have a rating below three stars.

Source: Brightlocal

Only 6% Of Consumers Don't Rely On Customer Reviews At All

According to customer review stats, a tremendous 19 percent of consumers always rely on online reviews and never a make a purchase without checking out reviews.

Source: Statista

86% Of Consumers Would Think About Writing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the cash they spend at your business. If you give them a good experience, they will want to share it.

Source: Brightlocal

60% Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is affected substantially by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.

Reviews and ranking data show people value the viewpoint of peers more than any other content.

Source: Collective Bias

88% Of Executives Regard Reputation Risk As A Leading Business Issue

Reputation management statistics show a business's reputation doesn't affect just the consumers. Prospective employees also take a look at scores and take a look at reviews.

Source: Deloitte

53% Of Customers Expect Businesses To Reply Within A Week To Negative Reviews

Online review statistics prove that 63% of client reviews stay without a reply. That's regrettable, because those companies are losing consumers that way.

Source: Review Trackers

Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is presently the most popular social media which can also affect our purchasing preferences.

According to social media reviews statistics, Facebook impacts the majority of users' purchase choices.

If it has favorable reviews, Facebook reviews stats expose that four out of 5 users are most likely to rely on a local business.

Source: RevLocal

63.6% Of Customers Go To Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

When it comes to trust, these online review stats show the basic appeal of a site can only go so far.

Source: Review Trackers

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Many Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a unfavorable or mediocre one.

Source: Brightlocal

70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people check out much more reviews to get a clear view of how business is really doing. Do not depend upon that statistic alone.

Source: Brightlocal

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Won't Utilize A Business

This stat is among many that highlight the value of online rankings. Now that news of customer complete satisfaction travels this fast, keeping your customers delighted is more crucial than ever.

57% of consumers have looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

11 percent looked only for organizations with a best five star score.

Source: Brightlocal

83% Of All Younger Clients Were Invited To Submit A Review Recently

Of those asked, 80% of clients did leave a review. Overall, businesses have actually asked 66% of all customers to post a review on their business.

Source: Brightlocal

67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Picking A Solution Provider

When consumers have to pick a solution provider, reviews have a massive effect on their decision.

Source: DemandGenReport

A Lot Of Popular Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star ratings. Sometimes a lower score really helps your overall rating.

According to consumer rating stats, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center