If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the positive and negative reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Consumers anticipate to see some negative reviews.

Source: Capterra

61% Of Regional Businesses Have An Average Score Of 4 To 5 Stars

Generally 2 out of 3 companies have great and awesome ratings. Just 5% of companies have a score listed below 3 stars.

Source: Brightlocal

77% Of Consumers Would Most Likely Give A Review If They Were Asked

More than a 35% would post a review to educate others about their client encounter and 24% would likely direct their review to the business itself.

Over a 26% would want to submit a review to assist other individuals with their choice making process.

Source: Podium

90 Percent Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about first impressions?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

Think about asking your visitors to write one if you do not have reviews on your site.

Source: Martech Zone

If A Company Makes An Effort To Fix Issues Rapidly And Effectively, 95% Of Dissatisfied Customers Will Go Back To A Company

Consumers don't expect you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's absolutely nothing else a business can do to resolve a concern, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

77% Of Consumers Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

72% Of Consumers Won't Take Action Unless They Check Out Some Reviews

Irrespective of how enticing your marketing is, you still require client reviews. There's no skirting around it. Consumers are still happy to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

67% Of Consumers Claim Reviews Are A "Very Important" Factor When Selecting A Service Provider

Reviews have a huge effect on their decision when customers have to pick a service provider.

Source: DemandGenReport

Online Product Reviews About A Product Can Improve Its Conversion Rate By An Unprecedented 270%

User review stats show the purchase possibility for an item with 5 reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

30% Of Customers Feel Positive About A Business Which Reacts To Online Reviews

Keeping in touch with your customers creates trust. Even something as simple as reacting to their reviews and remarks can make them feel appreciated.

As you may anticipate, customers who feel this way are going to invest more cash with a business.

Source: Statuslabs

86 Percent Of Customers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not just because of the money they invest at your business. They will be willing to share it if you provide them a great experience.

Source: Brightlocal

More Than Half Of Consumers Aged 25 To 34 Posted Reviews

According to Statista, the more youthful generations are reportedly the more vocal ones.

Source: Statista

83 Percent Of Consumers Do Not Trust Advertising

The conventional channels to reach consumers aren't as influential as they utilized to be. A lot of users who no longer trust advertisements select to take note of customers' recommendations online.

Source: Statuslabs

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

89% Of Consumers Review A Companies Feedback To Reviews

Not only do many customers check out the review replies, 30% of them value them highly. Practically 96% read the reactions to their own reviews.

Source: Brightlocal