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Many Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've gone to a supplier. Online review trends show people choose to comment if they had a positive experience, instead of a average or unfavorable one.
Source: Brightlocal
Negative Reviews Can Improve Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, people spend more than five times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
Clients Might Spend 31 Percent More With A Business That Has Terrific Reviews
Take note of this statistic. The more detailed other users explain your product or service, the more money you can charge and consumer review stats reveal to us precisely just how much more.
Source: Martech Zone
95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'constantly' or 'very often'.
Source: Trust You
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Customers
24% of US shoppers consider reviews as 'incredibly influential'.
To illustrate the significance of online reviews and rankings, did you know that 81 percent of customers will pay more for an item with reviews and those same customers are likewise happy to accept slower shipping times for such products.
Source: Turntonetworks
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of companies doubt the integrity of online reviews. Nonetheless, they recognize the enormous impact user ratings have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.
Source: Career Arc
Online Product Reviews About An Item Can Increase Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase probability for a product with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
95% Of Dissatisfied Clients Will Return To A Company If A Company Deals With Issues Rapidly And Efficiently
Customers do not anticipate you to be perfect. They do anticipate you to deal with things when they go wrong. If there's absolutely nothing else a company can do to deal with an issue, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
15% Of Visitors Do Not Trust Businesses With No Online Reviews
No trust means no interactions. 15% of prospective consumers will not even consider working with a business they can't find opinions about.
Source: Statuslabs
70% Of Customers Choose To Find Out About A Business By Means Of Short Articles And Reviews, Rather Than Advertisements
Advertisements are all well and good, but it deserves trying a different approach also. Reviews are without a doubt the best way to discover the truth about a service or product.
Source: Statuslabs
91 Percent Of Millennials Rely On Online Reviews As Much As Family And Friends
Online review statistics position consumers' reviews as the most reliable source of suggestions. Online reviews generally bring the same weight as advice from family and friends.
Source: Brightlocal
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency too.
The share of consumers, who focus on the variety of reviews is currently at 46%.
Source: Brightlocal
Reviews Published On Twitter Can Help Grow Online Sales By 6.46 Percent
Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
71% Of Millennials Browse Customer Reviews Of Professional Services
Majority of all individuals in need of a professional service turn to online reviews.
According to online reviews stats, 59% utilized online reviews to choose a physician or a lawyer.
Younger people (age 18-35) are much more inclined to employ a professional based upon online reviews. Just 19% of millennials will think about hiring a lawyer without any.
Source: Thomson Reuters
More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent
One negative review is enough for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone