67% Of Consumers Suggest Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider

When consumers need to pick a service provider, reviews have a huge influence on their decision.

Source: DemandGenReport

More Than 4 Negative Reviews About A Company Or Service Might Reduce Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

15% Of Buyers Do Not Trust Businesses Without Online Reviews

No trust implies no interactions. 15% of prospective customers won't even think about working with a company they can't discover viewpoints about.

Source: Statuslabs

77% Of Clients Don't Rely On Reviews That Are Older Than Three Months

Customers don't care how excellent your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the negative and positive reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are phony. People expect to see some unfavorable reviews.

Source: Capterra

89% Of Clients Read A Businesses Reactions To Reviews

Not only do a lot of customers check out the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

95% Of Disappointed Consumers Will Go Back To A Business If A Business Manages To Resolve Issues Quickly And Efficiently

Consumers do not expect you to be perfect. When things go wrong, they do expect you to take care of things. If there's absolutely nothing else a business can do to fix an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Companies

More youthful individuals understand the value of being informed. User-generated material has an indisputable effect on consumers.

They will understand what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older people are various though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Because They Desire To Buy A Service Or An Item And Desire To Get The Truth About The Businesses Items And Services, 82% Of Customers Check Out Review Websites.

Users come due to the fact that they have actually already formed a purchase decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal

The Typical Review Length Has Become 65% Much Shorter Since 2010

As of late reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company

The star score is the first thing consumers see. Still, users take note of other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of American consumers.

Source: Statista

Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent

It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your site. According to online review statistics, people spend more than 5 times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

Many Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends reveal people choose to comment if they had a positive experience, instead of a mediocre or negative one.

Source: Brightlocal

30% Of Consumers Feel Favorable To A Company Which Answers Online Reviews

Keeping in touch with your clients develops trust. Even something easy like responding to their remarks and reviews can make them feel valued.

As you might expect, customers who feel this way are going to invest more money with a business.

Source: Statuslabs

USA Buyers View "Product Performance" To Be The Most Helpful Information In Product Reviews

They focus on different elements of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American customers.

Source: Statista

83% Of Clients Don't Rely On Advertising

The traditional channels to reach consumers aren't as influential as they used to be. Most users who no longer trust ads pick to focus on customers' recommendations online.

Source: Statuslabs