77% Of Consumers Don't Trust Reviews That Are Older Than 3 Months

Consumers don't care how great your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that businesses ought to be constantly requesting reviews.

Source: Statuslabs

Software Application Reviews Impact Over 98 Percent Of All Buyers

18% of software buyers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Reviews Published On Twitter Can Help Grow Online Sales By 6.46 Percent

Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

61 Percent Of Regional Businesses Have A Typical Score Of 4 To 5 Stars

Generally 2 out of 3 companies have exceptional and awesome ratings. Just 5% of companies have a rating below three stars.

Source: Brightlocal

64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who check out client reviews, agree that it increases their buying confidence.

Companies use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

98% Of Yelp's Browsers Bought From A Business They Found On The Website

Generally, 142 million consumers check out Yelp each month. If you haven't claimed your free Yelp business page, this is as good a time as any.

Source: RevLocal

Google Accounts For 57.5% Of All Reviews Globally

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

Users Checking Out Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Buying decisions are made rapidly.

Online reviews are undoubtedly persuasive, yet marketers have not always come to appreciate the power of them.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business

The star rating is the first thing consumers see. Still, users take note of other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of United States consumers.

Source: Statista

A Lot Of Popular Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to consumer rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

Since They Want To Acquire An Item Or A Service And Want To Get The Facts About The Businesses Items And Services, 82 Percent Of Consumers Go To Review Websites.

Users come because they have currently formed a buying decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

The Majority Of Customers Aged 25 To 34 Submitted Reviews

According to Statista, the more youthful generations are plainly the more vocal ones.

Source: Statista

USA Shoppers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews

When people read reviews, they concentrate on different aspects of the shopping experience. But according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of USA consumers.

Source: Statista

49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency as well.

The share of clients, who take notice of the variety of reviews is presently at 46 percent.

Source: Brightlocal

Online Item Reviews About A Product Can Raise Its Conversion Rate By A Whopping 270%

User review statistics show the purchase likelihood for an item with 5 reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center