53 Percent Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and want the very best bang for their buck. It's no surprise that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

15 Percent Of Customers Do Not Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15 percent of potential clients will not even consider doing business with a company they can't discover opinions about.

Source: Statuslabs

A Lot Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they have visited a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a unfavorable or mediocre one.

Source: Brightlocal

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Utilize A Service

This stat is among many that show the importance of online rankings. Now that news of customer satisfaction travels this fast, keeping your clients pleased is more crucial than ever.

57% of consumers have looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Moreover, 11% looked just for organizations with a perfect five star rating.

Source: Brightlocal

30% Of Consumers Feel Comfortable With A Business Which Responds To Online Reviews

Corresponding with your customers establishes trust. Even something as basic as reacting to their reviews and comments can make them feel appreciated.

As you may expect, clients who feel this way are more willing to spend more money with a business.

Source: Statuslabs

90% Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals state about first impressions, right?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are free, a remarkably low number of companies in fact make use of them.

Although we now know why consumer reviews are so powerful, many businesses apparently do not.

Source: LsaInsider

Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is presently the most popular social network which can also affect our purchasing preferences.

According to social reviews data, Facebook impacts over half of users' purchase decisions.

Facebook reviews statistics reveal that four out of five users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

The Majority Of Popular Items Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star ratings. In some cases a lower rating actually helps your overall rating.

According to customer rating statistics, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

70 Percent Of Customers Choose To Find Out About A Business Via Short Articles And Reviews, Instead Of Ads

Ads are all well and good, but it deserves trying a different approach also. Reviews are without a doubt the best method to find the truth about a service or product.

Source: Statuslabs

Negative Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, but negative reviews can be a positive force for users to devote more time on your site. According to online review stats, people spend more than five times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.

Source: Reevoo

Reviews Shared On Twitter Can Help Improve Sales By 6.46%

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

A One Star Increase In Ranking Can Lead To A 5% To 9% Boost In Business Revenue

Businesses that treat customers well generally flourish, review sites help make sure of that.

Source: Statuslabs