49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Essential Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of customers, who take note of the variety of reviews is currently at 46 percent.

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the positive and negative reviews and their result on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. People expect to see some negative reviews.

Source: Capterra

Software Reviews Influence Over 98% Of All Buyers

18 percent of software application buyers consider reviews to be an important factor in the purchase process. Software reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

67% Of Consumers Suggest Reviews Are A "Extremely Crucial" Factor When Selecting A Solution Provider

Reviews have a huge effect on their decision when clients have to pick a solution provider.

Source: DemandGenReport

98% Of Yelp's Browsers Bought From A Business They Found On The Website

Typically, 142 million customers go to Yelp monthly. This is as excellent a time as any if you haven't declared your totally free Yelp business page.

Source: RevLocal

More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of Online Shopping.

Today's consumers are smart and want the best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

61% Of Regional Businesses Have A Typical Ranking Of 4 To 5 Stars

Typically two-thirds of businesses have excellent and awesome scores. Just 5% of companies have a score below 3 stars.

Source: Brightlocal

The Typical Review Length Has Become 65% Much Shorter Since 2010

These days reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

Only 6 Percent Of Consumers Don't Rely On Customer Reviews At All

According to client review statistics, a whopping 19 percent of consumers constantly rely on online reviews and never a make a purchase without reading reviews.

Source: Statista

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. Nevertheless, they recognize the enormous impact user rankings have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

89% Of Customers Want To Read Reviews Using Their Smart Devices

Be it by means of an app or a mobile browser, everyday people prefer to read reviews on their mobile phones.

Source: Statista

83% Of All Younger Clients Were Invited To Post A Review Recently

Of those asked, 80% of consumers did post a review. Overall, companies have actually asked 66% of all customers to leave a review on their company.

Source: Brightlocal

95% Of Dissatisfied Customers Will Return To A Company If A Company Takes Care Of Problems Rapidly And Effectively

Customers don't expect you to be perfect. When things go wrong, they do expect you to remedy things. If there's nothing else a business can do to deal with a concern, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

90% Of Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about first impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your site.

Source: Martech Zone