The Majority Of Customers Aged 25 To 34 Wrote Reviews

According to Statista, the more youthful generations are purportedly the more opinionated ones.

Source: Statista

60 Percent Of Customers Consult Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store purchasing is affected considerably by blogs and reviews on social media. With males being two times as likely to be affected than ladies.

Reviews and score data show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

77% Of Users Do Not Trust Reviews That Are Older Than 3 Months

Customers don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.

It is for this reason that businesses need to be continuously requesting reviews.

Source: Statuslabs

70 Percent Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Many people read a lot more reviews to get a clear view of how the business is really doing. Don't depend on that statistic alone.

Source: Brightlocal

74 Percent Of Local Companies Have At A Minimum, 1 Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Looking at online rankings data, we found out that a company requires to have at least 40 reviews before customers "Award" it with a star.

Source: Brightlocal

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are basically advertisements.

Source: Martech Zone

If They Were Asked, 77% Of Consumers Would Probably Give A Review

More than a 35% would do it to inform others about their client experience and 24% would definitely direct their review to the company itself.

Over a 26% would want to leave a review to help other individuals with their decision making process.

Source: Podium

Just 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses actually utilize them.

Although we now understand why consumer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

98% Of Yelp's Site Visitors Purchased From A Business They Found On The Site

Generally, 142 million customers visit Yelp each month. If you haven't claimed your free Yelp business page, this is as good a time as any.

Source: RevLocal

Customers Could Spend 31 Percent More With A Business That Has Excellent Reviews

Pay attention to this statistic. The more detailed other users explain your services or product, the more money you can charge and customer review stats show us precisely how much more.

Source: Martech Zone

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

Younger individuals understand the worth of being informed. User-generated material has an indisputable effect on consumers.

They will recognize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are various though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

53% Of Customers Expect Companies To Answer Back Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of client reviews go on without a reply. That's too bad, since those businesses are losing customers that way.

Source: Review Trackers

88% Of Executives Regard Reputation Risk As A Leading Business Problem

Reputation management statistics suggest a business's reputation doesn't affect just the clients. Prospective employees also take a look at rankings and read reviews.

Source: Deloitte