Software Reviews Influence Over 98 Percent Of All Purchasers

18 percent of software buyers consider reviews to be an important factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

91% Of Millennials Trust Online Reviews As Much As Family And Friends

Online review statistics put clients' reviews as the most trustworthy source of recommendations. Online reviews generally bring the exact same weight as suggestions from loved ones.

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Service Might Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Google Represents 57.5% Of All Reviews Across The World

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

These the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

US Shoppers Regard "Product Performance" To Be The Most Useful Information In Product Reviews

When individuals check out reviews, they concentrate on different aspects of the shopping experience. However according to online review stats, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of American consumers.

Source: Statista

89% Of Consumers Review A Companies Feedback To Reviews

Not only do many customers check out the review replies, 30% of them value them highly. Almost 96% read the replies to their own reviews.

Source: Brightlocal

Most Best Selling Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. Somebody always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. In some cases a lower score in fact helps your overall rating.

According to consumer rating statistics, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

72 Percent Of Customers Will Not Take Action Before They Read Some Reviews

No matter how eye-catching your marketing is, you still need consumer reviews. There's no skirting around it. Consumers are still happy to hear you out, but they trust other people more.

Source: My Testimonial Engine

88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices

Stats reveal that reviews were more beneficial than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

15% Of Users Do Not Trust Businesses Without Online Reviews

No trust suggests no interactions. 15 percent of potential clients won't even think about working with a business they can't discover viewpoints about.

Source: Statuslabs

Online Item Reviews About An Item Can Increase Its Conversion Rate By More Than 270%

User review statistics show the purchase probability for a product with 5 reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center

83% Of All Young Consumers Were Asked To Leave A Review Recently

Of those invited, 80% of clients did post a review. In general, businesses have asked 66% of all clients to post a review on their business.

Source: Brightlocal

Just 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses in fact utilize them.

Although we now know why customer reviews are so effective, the majority of businesses obviously don't.

Source: LsaInsider

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

86 Percent Of Customers Would Consider Writing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the money they spend at your business. They will be ready to share it if you provide them a great experience.

Source: Brightlocal

90 Percent Of Site Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals say about impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

If you do not have reviews on your site, think about asking your visitors to write one.

Source: Martech Zone

Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social network which can likewise affect our purchasing decisions.

According to social reviews statistics, Facebook impacts the majority of users' purchase choices.

If it has favorable reviews, Facebook reviews stats reveal that 4 out of five users are likely to rely on a local business.

Source: RevLocal

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz