Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the producer states. The reason, manufacturers' descriptions are essentially ads.

Source: Martech Zone

53% Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of Online Shopping.

Today's consumers are wary and desire the very best bang for their buck. It's not surprising that that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

53% Of Customers Expect Businesses To Reply Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of customer reviews stay without a response. That's regrettable, due to the fact that those businesses are losing customers that way.

Source: Review Trackers

82 Percent Of Consumers Go To Review Websites Due To The Fact That They Wish To Purchase An Item Or A Service And Want To Get The Facts About The Businesses Services And Products.

Review sites are locations that people go to get the truth about a service, business or item . Because they have currently formed a purchase decision, users come. The majority of them (89 percent) buy within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. However, they recognize the huge impact user ratings have on their business. Undesirable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

77% Of Clients Don't Rely On Reviews That Are Older Than 3 Months

Clients don't care how great your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review is enough for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

United States Shoppers Regard "Product Performance" To Be The Most Useful Detail In Product Reviews

They focus on various elements of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of US clients.

Source: Statista

67% Of Customers Report Reviews Are A "Very Crucial" Factor When Choosing A Service Provider

Reviews have a massive effect on their decision when consumers have to choose a solution provider.

Source: DemandGenReport

61 Percent Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars

Generally 2 out of 3 companies have excellent and outstanding rankings. Only 5% of companies have a ranking listed below 3 stars.

Source: Brightlocal

89% Of Shoppers Prefer To Read Reviews Using Their Smart Devices

Be it via an app or a mobile web browser, consumers choose to read reviews on their cell phones.

Source: Statista

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is currently the most popular social network which can likewise influence our buying preferences.

According to social media reviews data, Facebook affects over half of users' purchase choices.

If it has favorable reviews, Facebook reviews statistics expose that 4 out of five users are most likely to rely on a local business.

Source: RevLocal

Half Of All Millennial's "Always" Check Out Online Reviews For Businesses

Younger individuals know the worth of being informed. User-generated content has an indisputable impact on consumers.

If businesses stop to consider the power of consumer reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

63.6 Percent Of Consumers Go To Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics reveal the general popularity of a site can just go so far.

Source: Review Trackers

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Use A Business

This stat is one of numerous that illustrate the importance of online ratings. Now that news of customer satisfaction travels this quick, keeping your consumers delighted is more vital than ever.

57% of customers have looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked just for companies with a perfect five star ranking.

Source: Brightlocal