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Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of US Consumers
24% of US buyers consider reviews as 'very influential'.
To show the importance of online reviews and scores, did you understand that 81 percent of consumers will pay more for a product with reviews and those very same consumers are likewise going to accept slower shipping times for such products.
Source: Turntonetworks
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you wish to buy a brand-new automobile and there are numerous models which fit your criteria. How do you pick the best one for you? Well, you read online reviews.
With the help of other customers, you quickly decide on one that works for you. That's how favorable reviews transform consumers into clients.
Source: Consumer Affairs
73% Of Consumers Think Written Reviews Are More Vital Than Star And Number Rankings
Online review statistics make it clear individuals aren't pleased with scores alone.
Client reviews make the statistics appear more genuine which is what the would-be clients are searching for. Nearly a 3rd of consumers state written reviews are the only function that makes them believe the websites' reviews are beneficial and appropriate.
Source: Fan and Fuel
More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70%
One negative review is enough for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
61 Percent Of Regional Businesses Have A Typical Ranking Of 4 To 5 Stars
Overall 2 out of 3 companies have outstanding and good ratings. Only 5% of companies have a score listed below three stars.
Source: Brightlocal
Customer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the maker states. The reason, producers' descriptions are basically advertisements.
Source: Martech Zone
Reviews Published On Twitter Can Help Increase Online Sales By 6.46 Percent
Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
USA Buyers Regard "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on different elements of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of American clients.
Source: Statista
Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also affect our buying preferences.
According to social media reviews stats, Facebook affects more than half of users' purchase choices.
Facebook reviews stats expose that 4 out of five users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the huge effect user rankings have on their business. Undesirable customer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
Google Accounts For 57.5 Percent Of All Reviews Globally
Google is in the lead here, followed by Facebook as a distant second.
These the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
The Majority Of Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they have visited a vendor. Online review trends show individuals choose to comment if they had a positive experience, instead of a unfavorable or average one.
Source: Brightlocal