More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who check out consumer reviews, concur that it increases their buying confidence.

Organizations use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Positive Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses

Given that the vast bulk of customers read reviews, you'd want yours to be appealing to brand-new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

The Majority Of Consumers Aged 25-34 Gave Reviews

According to Statista, the more youthful generations are surprisingly the more vocal ones.

Source: Statista

Online Item Reviews About A Product Can Amplify Its Conversion Rate By A Whopping 270 Percent

User review statistics show the purchase probability for a product with five reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

A One Star Boost In Ranking Can Cause A 5% To 9% Increase In Business Profits

Businesses that treat customers well generally succeed, review websites help ensure of that.

Source: Statuslabs

If They Were Asked, 77% Of Consumers Would Undoubtedly Submit A Review

More than a 35% would submit a review to educate others about their consumer encounter and 24% would most likely direct their review to the business itself.

Over a 26% would be willing to leave a review to assist other people with their decision making process.

Source: Podium

Half Of All Millennial's "Always" Check Out Online Reviews For Businesses

Younger people understand the worth of being informed. User-generated material has an unassailable impact on consumers.

If businesses think of the power of client reviews over millennials, they will understand what they've been losing out on. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Generally 2 out of 3 businesses have exceptional and awesome scores. Only 5% of companies have a ranking below 3 stars.

Source: Brightlocal

91 Percent Of Millennials Rely On Online Reviews As Much As Family And Friends

Online review stats position clients' reviews as the most trustworthy source of recommendations. Online reviews usually carry the very same weight as guidance from friends and family.

Source: Brightlocal

98% Of Yelp's Website Visitors Bought From A Business They Found On The Site

Typically, 142 million customers check out Yelp each month. This is as excellent a time as any if you have not claimed your complimentary Yelp business page.

Source: RevLocal

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

71% Of Millennials Browse Customer Reviews Of Expert Services

Majority of all individuals in need of a professional service rely on online reviews.

According to online reviews statistics, 59% used online reviews to pick a physician or a legal representative.

Young people (age 18-35) are a lot more likely to work with an expert based upon online reviews. Just 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

90% Of Consumers Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals state about very first impressions?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone