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67% Of Customers Suggest Reviews Are A "Very Important" Factor When Selecting A Solution Provider
Reviews have a massive impact on their decision when consumers have to choose a service provider.
Source: DemandGenReport
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to purchase a brand-new automobile and there are numerous models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.
With the help of other customers, you quickly pick a model that works for you. That's how favorable reviews transform consumers into customers.
Source: Consumer Affairs
United States Consumers Regard "Product Performance" To Be The Most Valuable Detail In Product Reviews
They focus on various elements of the shopping experience when people check out reviews. But according to online review stats, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA customers.
Source: Statista
A One Star Increase In Ranking Can Result In A 5% To 9% Boost In Business Income
Businesses that treat clients well normally succeed, review websites help make certain of that.
Source: Statuslabs
Software Reviews Influence Over 98% Of All Buyers
18 percent of software application purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70%
One negative review is enough for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out customer reviews, concur that it increases their buying confidence.
Companies utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
53% Of Consumers Anticipate Companies To Reply Within A Week To Unfavorable Reviews
Online review stats show that 63% of client reviews go on without a response. That's too bad, since those businesses are losing consumers that way.
Source: Review Trackers
Consumers Might Invest 31% More With A Business That Has Fantastic Reviews
Pay attention to this statistic. The more detailed other users explain your product and services, the more money you can charge and consumer review statistics show us exactly how much more.
Source: Martech Zone
83 Percent Of Customers Don't Rely On Advertising
The conventional channels to reach clients aren't as prominent as they utilized to be. Most users who no longer trust advertisements choose to take notice of consumers' suggestions online.
Source: Statuslabs
Over Half Of Individuals Aged 25-34 Wrote Reviews
According to Statista, the younger generations are clearly the more vocal ones.
Source: Statista
Just 6% Of Customers Don't Trust Customer Reviews At All
According to client review data, a massive 19% of customers always rely on online reviews and never a purchase without checking out reviews initially.
Source: Statista
A Solitary Business Review Can Lift Its Conversions By 10 Percent
Online review stats show user-generated material can do wonders in terms of conversions.
A single review can have a massive impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can offer an astonishing 44% increase.
Source: RevLocal
74% Of Regional Companies Have At A Minimum, 1 Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Looking at online scores statistics, we found out that a company needs to have an average of 40 reviews before clients "Award" it with a star.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star ranking is the first thing consumers see. Still, users take note of other aspects as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of USA consumers.
Source: Statista