90 Percent Of Consumers Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about first impressions?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your site.

Source: Martech Zone

Reviews Published On Twitter Can Boost Online Sales By 6.46%

Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your customers are your most important resource, and it's not only because of the money they invest at your business. They will be willing to share it if you provide them a good experience.

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent

One negative review is enough for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

More Than Half Of Customers Will Not Utilize A Business If It Has Less Than A 4 Star Rating

This stat is one of numerous that show the value of online rankings. Now that news of client satisfaction travels this fast, keeping your clients pleased is more crucial than ever.

57 percent of consumers have actually searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

11 percent looked just for businesses with a best five star rating.

Source: Brightlocal

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

15% Of Users Don't Trust Businesses Without Online Reviews

No trust implies no interactions. 15 percent of possible consumers will not even think about doing business with a company they can't find opinions about.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star score is the first thing customers see. Still, users take note of other factors as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can also affect our purchasing decisions.

According to social media reviews statistics, Facebook impacts more than half of users' purchase choices.

If it has favorable reviews, Facebook reviews statistics expose that four out of five users are more likely to rely on a local business.

Source: RevLocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new automobile and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read reviews.

With the help of other people, you quickly decide on a model that works for you. That's how favorable reviews transform consumers into customers.

Source: Consumer Affairs

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already touched upon the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Customers expect to see some unfavorable reviews.

Source: Capterra

A One Star Increase In Ranking Can Result In A 5% To 9% Boost In Business Revenue

Businesses that treat clients fairly generally prosper, review websites help make sure of that.

Source: Statuslabs

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency as well.

The share of consumers, who pay attention to the variety of reviews is currently at 46%.

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz