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Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months
Clients don't care how excellent your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that companies ought to be continuously asking for reviews.
Source: Statuslabs
Because They Want To Acquire An Item Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Go To Review Sites.
Users come since they have currently formed a buying decision. The bulk of them (89%) buy within a week of their visit.
Source: RevLocal
A Solitary Business Review Can Raise Its Conversions By 10 Percent
Online review statistics show user-generated content can do wonders in terms of conversions.
A single review can have an enormous impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44% increase.
Source: RevLocal
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Customers
24% of US shoppers consider reviews as 'extremely influential'.
To highlight the value of online reviews and scores, did you understand that 81% of consumers will pay more for an item with reviews and those same clients are also willing to accept slower shipping times for such products.
Source: Turntonetworks
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
30% Of Customers Feel Positive About A Company Which Reacts To Online Reviews
Staying connected with your consumers creates trust. Even something as simple as reacting to their reviews and remarks can make them feel valued.
As you may expect, clients who feel this way are ready to invest more money with a company.
Source: Statuslabs
86% Of Customers Would Think About Composing A Review For A Business
Your consumers are your most important resource, and it's not only because of the cash they invest at your business. They will be willing to share it if you offer them a great experience.
Source: Brightlocal
Customers Reading Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users
Mobile users choose to get things done quicker. For that reason, buying choices are made rapidly.
Online reviews are clearly convincing, yet marketers haven't always come to value the power of them.
Source: Martech Zone
53% Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of Online Shopping.
Today's consumers are smart and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
Online Product Reviews About A Product Can Raise Its Conversion Rate By More Than 270 Percent
User review statistics reveal the purchase likelihood for a product with five reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
89% Of Individuals Want To Read Reviews Using Their Smartphones
Be it via an app or a mobile browser, customers prefer to read reviews on their smart phones.
Source: Statista
74 Percent Of Local Businesses Have At Least 1 Google Review
One review is far from enough to enhance your website's SERP ranking.
Taking a look at online rankings statistics, we discovered that a business requires to have a minimum of 40 reviews before people "Award" it with a star.
Source: Brightlocal
The Average Review Word Count Has Actually Become 65% Shorter Since 2010
In recent years reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a twitter tweet.
Source: Review Trackers