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91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies doubt the integrity of online reviews. Nonetheless, they recognize the massive impact user ratings have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
88% Of Executives Regard Reputation Risk As A Leading Business Issue
Reputation management statistics indicate a company's reputation does not impact just the consumers. Potential employees also take a look at scores and take a look at reviews.
Source: Deloitte
89% Of Consumers Browse A Companies Replies To Reviews
Not only do a lot of shoppers read the review replies, 30% of them hold them in high regard. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'always' or 'very often'.
Source: Trust You
70% Of Consumers Prefer To Discover A Business By Means Of Reviews And Posts, Instead Of Ads
Advertisements are all well and good, but it's worth trying a different approach also. Reviews are without a doubt the very best method to discover the truth about a service or product.
Source: Statuslabs
83 Percent Of Clients Don't Rely On Advertising
The traditional channels to reach customers aren't as influential as they used to be. The majority of users who no longer trust ads choose to take notice of clients' recommendations online.
Source: Statuslabs
72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews
Irrespective of how captivating your marketing is, you still require consumer reviews. There's no other way around it. Consumers are still ready to hear you out, however they rely on other people more.
Source: My Testimonial Engine
53% Of Customers Anticipate Companies To Reply Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of consumer reviews stay without a reply. That's too bad, due to the fact that those companies are losing customers that way.
Source: Review Trackers
Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to purchase a new automobile and there are a number of models which fit your requirements. How do you select the best one for you? Well, you read online reviews.
With the help of other consumers, you quickly choose one that works for you. That's how favorable reviews transform consumers into clients.
Source: Consumer Affairs
30% Of Consumers Feel Comfortable With A Business Which Reacts To Online Reviews
Keeping in touch with your customers builds their trust. Even something as basic as reacting to their reviews and comments can make them feel valued.
As you might anticipate, customers who feel this way are going to spend more money with a business.
Source: Statuslabs
73% Of Consumers Think Customer Reviews Are More Vital Than Star And Number Rankings
Online review data make it clear individuals aren't satisfied with ratings alone.
Client reviews make the statistics appear more genuine which is what the prospective consumers are searching for. Nearly a third of customers say written reviews are the only feature that makes them think the sites' reviews are helpful and appropriate.
Source: Fan and Fuel
70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Trust A Business
Four reviews may be too few. Most people check out a lot more reviews to get a clear view of how the business is in fact doing. Don't depend on that statistic alone.
Source: Brightlocal
Online Item Reviews About A Product Can Improve Its Conversion Rate By An Unprecedented 270 Percent
User review statistics show the purchase likelihood for an item with five reviews is 270% higher than the exact same product without reviews.
Source: Spiegel Research Center
63.6% Of Customers Go To Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.
These online review statistics reveal the general appeal of a website can just go so far when it concerns trust.
Source: Review Trackers
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star score is the first thing customers see. Still, users pay attention to other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of US customers.
Source: Statista
77% Of Customers Do Not Rely On Reviews That Are Older Than Three Months
Customers don't care how great your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that companies need to be continuously asking for reviews.
Source: Statuslabs
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of USA Clients
24% of US shoppers consider reviews as 'very influential'.
To highlight the importance of online reviews and scores, did you know that 81% of consumers will pay more for a product with reviews and those same clients are also happy to accept slower shipping times for such items.
Source: Turntonetworks
American Buyers View "Product Performance" To Be The Most Useful Info In Product Reviews
When people read reviews, they focus on different elements of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of US clients.
Source: Statista