70% Of Customers Prefer To Discover A Business By Means Of Reviews And Posts, Rather Than Ads

Ads are all well and good, however it deserves attempting a different approach as well. Reviews are without a doubt the best way to discover the truth about a service or product.

Source: Statuslabs

Just 6 Percent Of Customers Do Not Rely On Client Reviews At All

According to client review data, a tremendous 19 percent of customers always rely on online reviews and never a purchase without checking out reviews initially.

Source: Statista

People Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done quicker. For that reason, purchasing decisions are made rapidly.

Online reviews are certainly convincing, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

30% Of Clients Feel Comfortable With A Business Which Responds To Online Reviews

Staying connected with your clients builds their trust. Even something like responding to their reviews and remarks can make them feel valued.

As you may expect, customers who feel this way are more willing to spend more money with a business.

Source: Statuslabs

77% Of Customers Would Most Likely Submit A Review If They Were Asked

More than a 35% would submit a review to educate others about their consumer experience and 24% would most likely direct their review to the company itself.

Over a 26% would be willing to post a review to help other individuals with their choice making process.

Source: Podium

53% Of Customers Expect Businesses To Reply Within A Week To Negative Reviews

Online review stats reveal that 63% of customer reviews go on without a response. That's too bad, because those companies are losing consumers that way.

Source: Review Trackers

89% Of Consumers Browse A Businesses Responses To Reviews

Not only do most individuals read the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

95% Of Unsatisfied Consumers Will Go Back To A Company If A Company Takes Care Of Issues Rapidly And Effectively

Clients don't anticipate you to be perfect. When things go wrong, they do expect you to deal with things. If there's nothing else a business can do to resolve a concern, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

Favorable Reviews Motivate 68% Of Customers To Use Local Businesses

Given that the large majority of consumers read reviews, you'd want yours to be enticing to new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A Single Business Review Can Raise Its Conversions By 10%

Online review stats reveal user-generated content can do miracles in regards to conversions.

A single review can have a huge influence on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can supply a mind-blowing 44% increase.

Source: RevLocal

United States Consumers View "Product Performance" To Be The Most Useful Detail In Product Reviews

When people check out reviews, they focus on different aspects of the shopping experience. However according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of USA customers.

Source: Statista

83% Of All Young Clients Were Asked To Leave A Review Recently

Of those invited, 80% of consumers did give a review. Overall, companies have asked 66% of all customers to post a review on their company.

Source: Brightlocal

The Typical Review Length Has Become 65% Shorter Since 2010

Currently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

Reviews Posted On Twitter Can Help Grow Online Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

77% Of Consumers Don't Trust Reviews That Are Older Than 3 Months

Clients don't care how good your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz