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Online Product Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent
User review stats show the purchase probability for an item with five reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
A Lot Of Best-selling Products Have An Average Ranking Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star rankings are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower ranking actually helps your overall score.
According to client rating statistics, conversion rates start to reduce as scores rise above 4.7.
Source: Spiegel Research Center
74% Of Regional Businesses Have At A Minimum, One Google Review
A single review is far from adequate to enhance your site's SERP ranking.
Taking a look at online rankings data, we found out that a company requires to have at least 40 reviews before customers "Award" it with a star.
Source: Brightlocal
88% Of Executives Judge Reputation Risk As A Top Business Issue
Reputation management stats indicate a company's reputation doesn't affect simply the customers. Prospective team members also take a look at ratings and read reviews.
Source: Deloitte
Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the producer states. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone
A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Income
Businesses that treat customers honorably typically succeed, review sites help make sure of that.
Source: Statuslabs
United States Shoppers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews
When individuals check out reviews, they concentrate on various elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of American clients.
Source: Statista
Visitors Reading Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done quicker. Buying decisions are made rapidly.
Online reviews are undoubtedly convincing, yet online marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
70 Percent Of Customers Prefer To Learn About A Business Through Reviews And Posts, Rather Than Advertisements
Advertisements are all well and good, but it deserves trying a different approach as well. Reviews are without a doubt the best way to find the truth about a service or product.
Source: Statuslabs
Favorable Reviews Motivate 68% Of Consumers To Use Local Businesses
Considering that the huge bulk of consumers read reviews, you would want yours to be inviting to new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
91% Of Millennials Depend On Online Reviews As Much As Friends And Family
Online review stats position consumers' reviews as the most credible source of suggestions. Online reviews usually bring the exact same weight as advice from family and friends.
Source: Brightlocal
49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Factor In Their Buying Decision
Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency also.
The share of consumers, who take notice of the variety of reviews is currently at 46 percent.
Source: Brightlocal
53% Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and desire the very best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
Many Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends reveal individuals choose to comment if they had a positive experience, instead of a negative or mediocre one.
Source: Brightlocal
52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well
We already touched upon the positive and negative reviews and their impact on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Consumers expect to see some unfavorable reviews.
Source: Capterra
60 Percent Of Customers Refer To Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is affected substantially by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.
Reviews and score data reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias